Starbooked

Stångåstaden (@stangastaden) is a municipally owned housing company in Linköping, Sweden, with about 2,550 subscribers and 2.8 million lifetime views. It posts mostly short vertical clips, with a 29-view median, about 35 uploads a year, and a sponsored-integration range of $150 to $250 per video.

Why brands book Stångåstaden

Reach Linköping renters through a municipal housing brand channel

  • Median of 29 views per video, with a top video at 104,951 views
  • About 35 uploads in the last 365 days keeps the channel active
  • Strongest audience is Swedish students and renters searching for housing
Best forlocal services for rentersstudent products in Linköpinghome maintenance brands
Watch forMedian views are very low and the channel is a company's own promotional account, so reach is limited.

Brand fit report

Content

Topics, IAB taxonomy
Real Estate70%
Home & Garden30%
Formats
short vertical promo clips, how-to repair videos, brand films
Tone
informational, straightforward
Language
Swedish
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 30 seconds for most uploads, with how-to clips of 1 to 2 minutes

Audience

Commercial intent40/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.0%
Likes and comments per view on recent videos
Audience asks abouthow to apply for a rental apartment in Linköpinghow to fix common household problems like drains or fuseswhat student housing options are available
Age
35%18-24
30%25-34
20%35-44
15%45+
Gender
50%women
50%men
Countries
🇸🇪 Sweden95%
LanguagesSwedish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Channel content is housing promotion and home repair tutorials with no flagged material in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.5k2912

Benchmark score: 14 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days12 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 4 days ago.

Stångåstaden är Linköpings största bostadsbolag och en av landets ledande bostadsaktörer. Vi ägs av kommunen och i förlängningen av alla som bor i vår stad. Det innebär att vi har ett ansvar som sträcker sig långt bortom att bara se till så att människor har någonstans att bo. Men det finns ett större perspektiv i vårt uppdrag: vi ska bidra till att göra Linköping till en bra stad att bo, leva och driva verksamhet i. Stångåstaden äger och förvaltar mer än 18 500 lägenheter, varav 4 200 av dessa är studentbostäder, som förvaltas av dotterbolaget Studentbostäder i Linköping AB. Därutöver finns
Stångåstaden's own profile description on YouTube

Are you Stångåstaden? Claim or remove this profile.

About Stångåstaden

Stångåstaden is a Swedish municipally owned housing company based in Linköping, operating more than 18,500 apartments, including 4,200 student apartments. Its YouTube channel posts short promotional clips about housing, student accommodation and senior living, along with home maintenance how-to videos such as changing fuses and clearing drains. The channel is in Swedish and is small, with a median of 29 views per video and roughly 35 uploads per year.

The audience is mostly estimated to be Swedish renters and students in Linköping, with a broad age spread from 18 to 45 and older. Most of the reach comes from a few videos, and the channel's views skew heavily toward a small set of student housing ads. The channel has no sponsorship history in its recent videos.

The content works best for local brands that want to reach Linköping renters and students. Based on the channel's data, a sponsored integration costs about $150 to $250 per video, which is a short-form rate tied to a small median view count, so a campaign should be planned around local reach rather than broad awareness. This compares with paid ad CPMs of $10 to $30.

Written from Stångåstaden's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Stångåstaden can edit or remove this page at any time.

Questions about Stångåstaden

How much does Stångåstaden charge for a sponsored video?

Stångåstaden's YouTube channel is a company promotional account with no sponsorship history. Based on its short-form median views, a sponsored integration would cost about $150 to $250 per video, which is a Starbooked estimate from the channel's data.

What does Stångåstaden post about on YouTube?

Stångåstaden posts short promotional clips about its rental apartments, student housing and senior living concept, as well as home maintenance how-to videos in Swedish covering topics such as changing fuses, clearing drains and improving ventilation.

How do I contact Stångåstaden for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check whether this channel has a boosted listing before reaching out.