Stay Magic, hosted by Sara Walka of The Sisters Enchanted, covers practical witchcraft for busy women in midlife, including tarot, astrology, shadow work and pep talks. The show has 593 episodes on a weekly cadence, typically 12 to 15 minutes long. Estimated downloads are roughly 5,000 to 25,000 per episode, with a rate of about $90 to $620 per episode.
Reach engaged midlife women through a long-running witchcraft and self-improvement show
- 593 episodes since 2018 give sponsors a durable, searchable back catalogue.
- Apple Podcasts rating of 4.7 from 241 ratings signals a loyal listener base.
- Listeners are asked to reclaim time and energy, a natural fit for planning and wellness products.
Brand fit report
Content
- Formats
- solo monologue, pep talk, teaching
- Tone
- warm, encouraging
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 12 to 15 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- witchcraft courses, books, merchandise
- Affiliate links
- No
No sponsor mentions found in the feed; the website promotes the host's own courses, books and shop.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover grief, burnout and spiritual practice with no explicit flags.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | thesistersenchanted.com |
| Apple Podcasts | podcasts.apple.com/podcast/id1432612458 |
| RSS feed | anchor.fm/s/41ca940/podcast/rss |
Benchmark score: 85 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Ep 370: Burnout Isn’t a Time Problem. It’s an Aliveness Problem. | 2026-10-15 | 15 min |
| Ep 369: What Is Keeping the Peace Costing You? (Libra New Moon) ⭐ | 2026-10-08 | 13 min |
| Ep 368: How to Live a Magical Life When You're Grieving | 2026-10-01 | 15 min |
| Ep 367: 10 Years of Sisters Enchanted: How Holistic Witchery Was Born | 2026-09-24 | 19 min |
| Ep 366: Your Past, Present, and Future Self Are Your Support Team | 2026-09-17 | 16 min |
| Ep 365: Would You Let Your Altar Collect Dust? (You Are the Altar) | 2026-09-10 | 16 min |
Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.
You built a good life. So why does it feel so darn un-magical? And how do you explore your witchiness when your life is so...normal? Stay Magic is for the busy woman in the messy middle who's done everything "right," but is wondering if this is all there is? I'm Sara Walka of the Sisters Enchanted, and every week we drag the witch wound (that old fear of being too much, too visible, and too YOU)…
About Stay Magic
Stay Magic is a self-improvement and witchcraft podcast hosted by Sara Walka of The Sisters Enchanted. According to the feed and the website, it offers practical magic for busy women in midlife, combining tarot, astrology, shadow work and pep talks. The show has 593 episodes on a weekly schedule, with a typical episode running 12 to 15 minutes.
Apple Podcasts lists 241 ratings with an average of 4.7. Audience size is not published; based on the rating count and show age, downloads are estimated at roughly 5,000 to 25,000 per episode, and listeners are likely women aged 35 to 54 in the United States. No sponsors were seen in the feed or website.
At an estimated rate of $18 to $25 per 1,000 downloads, a host-read mid-roll would cost about $90 to $620 per episode. The show suits wellness, planner and lifestyle brands that want to reach engaged midlife women.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Stay Magic can edit or remove this page at any time.
Questions about Stay Magic
How much does Stay Magic charge for a podcast sponsorship?
Stay Magic's estimated rate is about $90 to $620 per episode for a host-read mid-roll, based on estimated downloads of 5,000 to 25,000 per episode. Final pricing is set by the show.
What is Stay Magic about?
Stay Magic is a weekly self-improvement podcast hosted by Sara Walka. It covers practical witchcraft, tarot, astrology and shadow work for busy women in midlife.
How do I contact Stay Magic about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked.
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That Witch Podcastpodcast | witchcraftastrology | 15k | – | $90–620 | 75 |
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| midlife womenlife coaching | 15k | – | $90–620 | 86 | |
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| astrologyspirituality | 15k | – | $90–620 | 85 |