Starbooked

Step (@stepconference), a tech festival and conference organization based in the United Arab Emirates, publishes event recordings, panels and keynotes for founders and investors. The channel has about 1,130 subscribers and a median of 124 views per video, with roughly two uploads a week and a rate range of $150 to $250 per video.

Why brands book Step

Reach founders and investors at a leading Gulf and Silicon Valley tech festival

  • Median of 124 views per video, with a p90 of 374 views, so the audience is small but focused.
  • Shorts make up 42% of uploads, each under a minute, suited to event promotion.
  • Two uploads a week over the last 90 days (25 uploads) keeps brand exposure steady.
Best forevent ticket promotionB2B software launchesrecruitment for startup teams
Watch forLow view counts mean a sponsored video will reach a small, niche audience.

Brand fit report

Content

Topics, IAB taxonomy
Business60%
Technology & Computing30%
Society10%
Formats
event panel recordings, keynote talks, short highlight reels
Tone
professional, informative
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 25 to 35 minutes for panels

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement1.0%
Likes and comments per view on recent videos
Audience asks abouthow to build an AI startuphow VCs evaluate early-stage companiesgo-to-market strategy for startups
Age
15%18-24
45%25-34
30%35-44
10%45+
Gender
30%women
70%men
Countries
🇦🇪 United Arab Emirates25%
🇺🇸 United States35%
🇮🇳 India10%
Saudi Arabia5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Business panels on AI, startups and venture capital with no flagged titles among recent videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.1k12425
X–––
Instagram–––

Benchmark score: 39 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers14 / 50
Activity Uploads in the last 90 days25 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 14 days ago.

Step started out as a series of workshops and small gatherings, and over 13 years has grown to become the leading tech festival for emerging markets. Step’s events bring the most influential tech and digital personalities on stage and draws attendance from hundreds of startups, exhibiting tech companies and brands, and a lively experience with entertainment and satellite events http://www.stepconference.com Follow us on our social media accounts: Facebook: https://www.facebook.com/stepconferencepage Twitter: https://twitter.com/stepconference Instagram: https://www.instagram.com/stepconferen
Step's own profile description on YouTube

Are you Step? Claim or remove this profile.

About Step

Step (@stepconference) is a YouTube channel run by the Step technology festival, based in the United Arab Emirates, with about 1,130 subscribers and 259 videos. It posts recorded panels, keynotes and short highlight clips from Step events in Dubai and San Francisco, covering AI, venture capital and go-to-market strategy.

Uploads arrive roughly twice a week, and about 42% of videos are Shorts. Median views sit near 124 per video, so the audience is small. Based on the topics, viewers are likely founders, operators and investors, though this is an estimate rather than measured data.

The channel shows no sponsored integrations in recent videos. At an estimated $150 to $250 per video, a sponsored spot would cost about $20 to $35 CPM on long-form content, which is higher than the $10 to $30 CPM typical for paid ads. Brands selling B2B software or event services to startup audiences should consider it.

Written from Step's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Step can edit or remove this page at any time.

Questions about Step

How much does Step charge for a sponsored video?

Based on the channel's median views, a sponsored video is estimated at $150 to $250 per video. Rates are estimates derived from view counts, not a published rate card, and may differ from actual quotes.

What does Step post about on YouTube?

Step posts recorded panels, keynotes and short highlight clips from its technology festival events. Topics include AI startups, venture capital, go-to-market strategy and founder interviews, drawn from Step events in Dubai and San Francisco.

How do I contact Step for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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