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Sayuri Channel /バレリーナCEO

@stina_ballet · JP · JA

Sayuri Channel (@stina_ballet), a Japan-based channel run by Sayuri Kubota, CEO and director of ballet apparel brand stina, posts short ballet and leotard clips. About 7,350 subscribers and 3.4 million lifetime views, with median views near 2,900. Uploads run roughly 38 per quarter, and rates are $4 to $8 per 1,000 median views for Shorts.

Why brands book Sayuri

Ballet apparel creator with a loyal Japanese audience and an active leotard brand

  • About 2,900 median views per video across 30 recent uploads, with 3.4 million lifetime views
  • Roughly 38 uploads in the last 90 days, a steady pace for Shorts-led growth
  • Median engagement near 0.8%, with product-focused videos drawing the most views
Best fordancewear and activewear launchesballet school or studio partnerships
Watch forAudience is almost entirely Japanese-speaking; English-market reach is small.

Brand fit report

Content

Topics, IAB taxonomy
Hobby & Interests55%
Fashion & Style30%
Lifestyle15%
Formats
short vertical clips, behind-the-scenes vlogs, outfit showcases
Tone
warm, personal
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 20 seconds for Shorts, 10 to 28 minutes for long-form

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 30 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks aboutwhere to buy the leotard and sizingwhich ballet company dancers are featuredhow to do a specific turn or step
Age
20%18-24
35%25-34
30%35-44
15%45+
Gender
85%women
15%men
Countries
🇯🇵 Japan88%
🇺🇸 United States3%
LanguagesJapanese 92%English 8%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
ballet apparel
Affiliate links
No

No sponsorship disclosures found in the last 50 videos, though the channel's own brand stina is promoted throughout and one video is tagged as an official sponsor of YGP Japan 2027.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions are about ballet, leotards and lifestyle with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube7.3k2.9k38
Instagram–––

Benchmark score: 81 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers49 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest today.

私だけのレオタードがセミオーダーできるバレエ用品ブランド『stina』CEO&Director 現役バレエダンサーとして活躍する傍ら、2012年stinaを設立。 バレリーナで社長でママの3つの顔をもつ、久保田小百合のstina'sライフ。 【stina】 ⚫︎web store https://stina.jp/ ⚫︎Instagram director久保田小百合 https://www.instagram.com/sayurikubota/ オフィシャル https://www.instagram.com/stina_official_/
Sayuri Channel /バレリーナCEO's own profile description on YouTube

Are you Sayuri Channel /バレリーナCEO? Claim or remove this profile.

About Sayuri Channel /バレリーナCEO

Sayuri Channel (@stina_ballet) is the YouTube channel of Sayuri Kubota, who according to her website and channel description is CEO and director of stina, a Japanese ballet apparel brand offering semi-custom leotards. The channel posts mostly vertical Shorts of leotard outfits, ballet clips and studio life, along with longer vlogs and behind-the-scenes shoots for the brand's collections.

The channel has about 7,350 subscribers and roughly 3.4 million lifetime views. Median views sit near 2,900 per video, with occasional long-form features reaching above 10,000. Based on titles and comments, the audience is likely Japanese-speaking women who are dancers, parents of young dancers, or adult ballet students. These are estimates.

Brands in dancewear, activewear or ballet-related lifestyle goods can book a sponsored integration for roughly $4 to $8 per 1,000 median views, so about $15 to $25 per video for Shorts-heavy output with a $150 minimum. That is well under the typical $10 to $30 CPM for paid ads.

Written from Sayuri Channel /バレリーナCEO's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Sayuri Channel /バレリーナCEO can edit or remove this page at any time.

Questions about Sayuri

How much does Sayuri Channel charge for a sponsored video?

Sayuri Channel's rate is estimated at $4 to $8 per 1,000 median views because most uploads are Shorts, with a minimum of $150 per video. Final pricing depends on format, usage rights and the number of deliverables.

What does Sayuri Channel post about on YouTube?

Sayuri Channel posts ballet leotard outfits, short dance clips, behind-the-scenes shoots for the stina brand, and longer vlogs about ballet life and interviews with professional dancers. Most content is in Japanese.

How do I contact Sayuri Channel for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.