Sto France
Sto France (@stofrance), a French building-materials company based in Bezons, publishes technical videos on external thermal insulation (ITE), facade rendering and product application. The channel has about 1,720 subscribers, 130 videos and a median of 103 views per video, with roughly 16 uploads in the past year. Sponsored integrations are estimated at $150 to $250 per video.
French facade-insulation channel reaching professional installers and architects
- Channel of 1,720 subscribers with 911,084 lifetime views across 130 videos
- Audience is almost entirely French (95 percent), matching a national renovation market
- Sponsored rate of $150 to $250 per video, roughly $20 to $35 CPM on median views
Brand fit report
Content
- Formats
- product application tutorials, technical training series, company and event videos
- Tone
- informative, professional
- Language
- French
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 1 to 3 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- facade insulation systems, rendering products, facade paints
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel promotes the company's own Sto products, such as 'Enduit StoSuperlit K 0,8 - Mise en oeuvre'.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is limited to construction products, installation methods and training; the 'Test de Résistance' video shows a steel ball impact test, which is not violent in context.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 1.7k | 103 | 0 |
Benchmark score: 8 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Enduit StoSuperlit K 0,8 - Mise en oeuvre · 736 views
▶Enduit StoSuperlit K 0,8 - Les Teintes · 133 views
▶Enduit StoSuperlit K 0,8 - Application · 166 viewsLast three uploads, latest 210 days ago.
Leader français de l'Isolation Thermique par l’Extérieur, Sto France partage en vidéo le fruit de ses innovations. Sto, c'est aussi le ravalement de façade et le bardage. Nos équipes accompagnent les professionnels partout en France sur les chantiers, depuis notre plateforme technique, par des études de coloration et par des formations. Poseurs d'isolation par l'extérieur, architectes, économistes, cette chaîne est la vôtre. Vous trouverez des conseils de mise en oeuvre, une veille sur la réglementation, des sources d'inspiration esthétique pour vos façades, et bien plus encore ! Abonnez-vous
About Sto France
Sto France is the French arm of the German facade specialist Sto, and its YouTube channel publishes technical content on external thermal insulation (ITE), facade rendering and application methods. Most videos are between one and three minutes, with a series of longer training modules. Videos are in French and produce a median of 103 views, with about 16 uploads in the past year. Its audience appears to be mainly installers, contractors and architects in France, based on the technical nature of the content. This is an estimate from the content and metadata, not verified audience data.
The channel shows Sto's own products and an installation training centre in Bezons, and it features client and partner stories. The company's website describes its work with professionals on site, and the channel is an extension of that. Sponsored integrations are not visible, as the content is brand-owned. A creator-style deal would cost roughly $150 to $250 per video, which equals about $20 to $35 CPM on median views, compared with $10 to $30 CPM typical for paid ads. Brands selling to French construction professionals should consider this channel.
Written from Sto France's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Sto France can edit or remove this page at any time.
Questions about Sto
How much does Sto France charge for a sponsored video?
Based on a median of 103 views and a long-form rate of $20 to $35 per 1,000 views, a sponsored video is estimated at $150 to $250. This is a rate-card estimate from public metrics, not a published price. Contact details unlock on Starbooked for $0.80.
What does Sto France post about on YouTube?
The channel posts technical videos on external thermal insulation, facade rendering and product application, plus training modules and company stories. Most content is in French and aimed at construction professionals. Its topics are mostly home improvement and construction technique.
How do I contact Sto France for a brand deal?
Contact details, including the published company email, unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but Sto France is a company channel rather than an individual creator, so terms may differ from a standard creator deal.