Starbooked

Suman Rai

@sumanraiofficial · NP · NE

Suman Rai (@sumanraiofficial) is a Nepali singer and musician from Nepal who posts mostly short vertical clips of music, flood coverage and personal updates on YouTube. The channel has about 18,000 subscribers and a median of 916 views per video, with roughly 34 uploads in the last 90 days. Estimated rate: $150 to $250 per Shorts video.

Why brands book Suman

Nepali singer with 18,000 subscribers and strong local music reach

  • Median of 916 views per video across 267 uploads on the channel
  • Recent Eh Desh film clip drew 48,323 views and 796 likes
  • 34 uploads in the last 90 days keeps the channel active
Best formusic release promotion in Nepalregional brand awareness with Nepali-speaking audiences
Watch forMedian views are low and recent flood coverage may make sponsored content feel tone-deaf unless carefully timed.

Brand fit report

Content

Topics, IAB taxonomy
Music60%
News and Politics20%
Travel10%
Lifestyle10%
Formats
vertical music clips, music video excerpts, behind-the-scenes clips, on-location news clips
Tone
emotive, earnest
Language
NE
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 50 comments
Engagement1.7%
Likes and comments per view on recent videos
Audience asks aboutwhere to watch the full Eh Desh filmhow the flood-affected families are doingwhen new songs are released
Age
30%18-24
40%25-34
20%35-44
10%45+
Gender
50%women
50%men
Countries
Nepal70%
🇮🇳 India10%
🇺🇸 United States5%
LanguagesNepali 90%English 10%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Recent videos cover flood damage in Rasuwa and Nuwakot and a rescue from the Trishuli 3A tunnel, which is sensitive but not graphic; the channel carries no adult or drug content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube18k91634

Benchmark score: 40 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers6 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 5 days ago.

Suman Rai is a notable Nepali singer and musician who has gained recognition in the Nepali music industry. His popular songs include "Aauna Maya," a duet with Melina Rai, and "Hoki Bhanera," a Salaijo folk song that he wrote and performed with Melina Rai. Known for his emotive and melodious voice, he has released several popular songs that resonate with audiences. His music often features a blend of traditional Nepali sounds with modern influences. Rai's contributions to Nepali music have established him as a respected artist in the industry. For more information about his discography or recen
Suman Rai's own profile description on YouTube

Are you Suman Rai? Claim or remove this profile.

About Suman Rai

Suman Rai (@sumanraiofficial) is a Nepali singer and musician based in Nepal. The channel posts mainly short vertical videos: music clips and excerpts, the Eh Desh musical film promotion, flood updates from Rasuwa and Nuwakot, and occasional travel and event footage. Its channel description names his songs Aauna Maya and Hoki Bhanera and says his work blends traditional Nepali sounds with modern influences. The description is the channel's own, so the claims about his standing are not independently verified.

The channel has about 18,000 subscribers and 267 videos, with a median of 916 views per video and 34 uploads in the last 90 days. Most viewers are estimated to be Nepali-speaking adults in Nepal, with a smaller diaspora audience; these splits are estimates, not platform data. Most recent uploads are Shorts, so the channel leans toward mobile-first viewing.

Sponsored integrations are estimated at $150 to $250 per Shorts video, a CPM of roughly $4 to $8 per 1,000 views. That is below the typical $10 to $30 paid-ad CPM, which makes it a fit for brands seeking Nepali-language music audiences at low cost.

Written from Suman Rai's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Suman Rai can edit or remove this page at any time.

Questions about Suman

How much does Suman Rai charge for a sponsored video?

Based on the channel's median of 916 views and mostly Shorts format, the estimated rate is $150 to $250 per video, which works out to a CPM of about $4 to $8 per 1,000 median views. This is an estimate from public channel data, not a listed rate card.

What does Suman Rai post about on YouTube?

Suman Rai mostly posts short vertical videos of Nepali music, excerpts from the Eh Desh musical film, and flood coverage from Rasuwa and Nuwakot. He also shares occasional travel clips and event footage from Kathmandu and Dubai.

How do I contact Suman Rai for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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