Starbooked

SanKar (@sun-car), a car import company based in Rostov-on-Don, Russia, publishes about 50 short vertical videos a month about importing and registering used cars from Japan, China, Korea, the US and Europe. The channel has roughly 3,460 subscribers and a median of about 1,700 views per video. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book СанКар

Russian car-buyer channel with 1,700 median views per short

  • Median of about 1,713 views per video across 50 uploads in 90 days
  • Shorts make up 98% of uploads, so reach comes from vertical feed traffic
  • Estimated integration at $150 to $250 per video, roughly $4 to $8 per 1,000 median views
Best forautomotive service and parts brandsfinancing and insurance offers for car buyers
Watch forSmall audience and an existing self-promotional focus; check fit before booking.

Brand fit report

Content

Topics, IAB taxonomy
Automotive85%
Business and Finance15%
Formats
short vertical video, car showcase with commentary, customer review clip
Tone
informative, promotional
Language
Russian
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 50 comments
Engagement1.2%
Likes and comments per view on recent videos
Audience asks abouthow to import a car from China or Japanwhether a right-hand drive car suits Russian roadsimport cost and registration steps
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
25%women
75%men
Countries
Russia95%
Kazakhstan5%
LanguagesRussian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
car import services
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel itself promotes its own car import business in every description.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is about vehicle imports and showroom reviews with no flagged themes in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.5k1.7k50

Benchmark score: 81 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest today.

компания “СанКар” занимается привозом автомобилей 🚘 под заказ из 🇯🇵🇨🇳🇰🇷🇺🇸🇪🇺🇦🇪 растаможкой и постановкой на РФ учёт • 🏢 офис в г. Ростов-на-Дону • 🤝 работаем только официально, по договору • ⁠🙌 фиксированная комиссия • ⁠🧾 все переводы по официальным бумагам, счётам, инвойсам и квитанциям • 📸 полный контроль и фотоотчет авто на всех этапах Всем заказавшим авто: ТО 👨‍🔧 в подарок 🎁 можно оформить в кредит 😁 любые услуги ДЕТЕЙЛИНГА 🙃 помощь в покупке и переобувке новой резины 😉 помощь в постановке на учет в ГАИ 😀 КЭШБЭК 💰 за рекомендацию ЗВОНИТЕ: 📞 (Макс/Вотсап) 8-991-540-61-62 Если вы хот
СанКар's own profile description on YouTube

Are you СанКар? Claim or remove this profile.

About СанКар

SanKar is a Russian YouTube channel run by a car import company based in Rostov-on-Don. It posts close to one short vertical video per day, mostly showing imported cars from Japan, China, Korea, the United States and Europe, along with customer review clips and questions such as which is better, diesel or petrol. Most of the channel's output is short-form, and the descriptions consistently point to the company's own import services.

The channel has about 3,460 subscribers and roughly 6.5 million lifetime views across more than 1,200 uploads. Its median video draws about 1,700 views and its 90th percentile about 5,200, which suggests a core viewership of car shoppers in Russia who return for new listings. Viewer estimates are based on language and content and should be treated as approximate.

Brands in automotive services, car financing, insurance or tyres may find this channel useful for reaching buyers early in the purchase process. Sponsored video rates are estimated at $150 to $250 per video, which works out to roughly $4 to $8 CPM on median views, compared with typical paid-ad CPM of $10 to $30.

Written from СанКар's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. СанКар can edit or remove this page at any time.

Questions about СанКар

How much does SanKar charge for a sponsored video?

Based on its median of about 1,700 views on Shorts, the estimated rate is $150 to $250 per video. This is an estimate from view-based pricing rules, not a published rate card. Contact details unlock on Starbooked for $0.80.

What does SanKar post about on YouTube?

SanKar posts short vertical videos about importing cars from Japan, China, Korea, the US and Europe. Typical topics include showroom reviews, diesel versus petrol comparisons, right-hand drive cars and the company's import process.

How do I contact SanKar for a brand deal?

Contact details for SanKar unlock on Starbooked for $0.80. Boosted creators can also be booked directly through Starbooked.

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