Starbooked

Sunday Night Lights, hosted by Knox McCoy, is a serialized audio fiction comedy about Jimmy August, son of a megachurch legend, competing on a reality TV show. It has 38 episodes released weekly, typically 13 to 17 minutes long. Estimated downloads are 5,000 to 25,000 per episode (estimated), with a host-read rate of $90 to $625 per episode.

Why brands sponsor Sunday Night Lights

Weekly comedy fiction with a loyal, highly rated audience

  • 274 Apple Podcasts ratings averaging 4.9 stars signal strong listener satisfaction.
  • Serialized format rewards consistent listening, supporting recall across weekly episodes.
  • Audio fiction with a book club feel suits brands seeking a narrative, engaged listenership.
Best forbook and entertainment launchesstreaming or subscription trials
Watch forAudience estimates are inferred from ratings, not published download data, and the show has no sponsor history.

Brand fit report

Content

Topics, IAB taxonomy
Fiction80%
Religion & Spirituality20%
Formats
serialized narrative, scripted audio drama
Tone
comedic, satirical
Language
English
Production
Clean, edited audio
Typical length
13 to 17 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: 274 Apple Podcasts ratings with a 4.9 average, weekly cadence over five years, and a Libsyn host with no named sponsors.
Audience asks aboutwhat happens next in the reality competitionwhether Jimmy August's father's ghost returnshow the story resolves the megachurch storyline
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
55%women
45%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Episode titles such as 'Another Reddit Conspiracy' and 'CBD' reference conspiracy and cannabidiol themes, with the explicit flag set to 0; the description references a megachurch setting.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 15 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks9 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

EpisodeDateLength
37. Crisis Control2026-10-0215 min
36. Another Reddit Conspiracy2026-09-2513 min
35. Ulysses Grant2026-09-1817 min
34. The Episode 2 Results Show2026-09-1113 min
33. Altitude2026-06-2728 min
32. Episode 22026-06-1910 min

Last six episodes from the show's feed, latest 17 days ago, a new one about every 7 days.

A serialized audio fictional narrative following Jimmy August, the son of a megachurch legend, as he competes on a reality TV show for the right to lead America's most prominent megachurch. Along the way, he faces the ghost of his father, ridiculous competition challenges, and maybe even the prospect of love. Think audiobook meets book club.
Sunday Night Lights's own show description from the podcast feed

Do you make Sunday Night Lights? Claim or remove this page.

About Sunday Night Lights

Sunday Night Lights is a serialized audio fiction comedy following Jimmy August, the son of a megachurch legend, as he competes on a reality TV show for the right to lead America's most prominent megachurch, according to the show's description in the RSS feed. The show is written and produced by Knox McCoy, whose website at knoxmccoy.substack.com is listed in the feed and links to a Substack newsletter. The feed lists 38 episodes, released weekly, with a median runtime of about 16 minutes, based on the Libsyn-hosted RSS feed.

Apple Podcasts lists 274 ratings with a 4.9 average, which suggests a dedicated listenership. Listener size is an estimate, not a published figure: we estimate 5,000 to 25,000 downloads per episode, based on the Apple rating count and the show's weekly cadence. The audience is likely drawn to comedy fiction and satire of religious media, and the show carries no sponsors in the feed.

At an estimated rate of $18 to $25 per 1,000 downloads, a host-read mid-roll would cost about $90 to $625 per episode. That range suits fiction publishers, streaming services, and comedy or entertainment brands seeking an engaged, narrative-driven audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Sunday Night Lights can edit or remove this page at any time.

Questions about Sunday Night Lights

How much does Sunday Night Lights charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll would cost roughly $90 to $625 per episode. Rates are estimates derived from the show's Apple Podcasts rating count and cadence.

What is Sunday Night Lights about?

Sunday Night Lights is a serialized audio fiction comedy about Jimmy August, the son of a megachurch legend, who competes on a reality TV show for the right to lead a major megachurch. Episodes run about 16 minutes.

How do I contact Sunday Night Lights about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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