Starbooked

Sunweb (@sunweb) is a Dutch travel operator from the Netherlands that posts holiday videos for Europe and beyond. The channel has about 2,400 subscribers and a median of roughly 4,600 views per video, with most uploads being short hotel clips. Uploads have stopped, with none in the last 90 days. Sponsored integration rates for Shorts-heavy channels run about $150 to $250 per video.

Why brands book Sunweb

Dutch holiday brand with Shorts-driven hotel content and a 155,000-view TV spot cutdown

  • About 2,390 subscribers and a median of 4,569 views per video
  • 68 percent of uploads are Shorts with a median length of 34 seconds
  • No uploads in the last 90 days, so reach is largely from the back catalogue
Best fortravel brands targeting Dutch-speaking holidaymakershotel and resort promotion
Watch forChannel has been inactive since 2024 and the audience is small, so verify current activity first.

Brand fit report

Content

Topics, IAB taxonomy
Travel70%
Hotels and Resorts20%
Vacations10%
Formats
short hotel tour clips, destination vlogs, TV commercial cutdowns
Tone
promotional, upbeat
Language
Dutch
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent85/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.1%
Likes and comments per view on recent videos
Audience asks aboutwhich hotels are included in a Sunweb packagehow the destination compares with other Spanish or Greek resortswhat a trip to Tenerife or La Palma is like
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
55%women
45%men
Countries
Netherlands90%
🇧🇪 Belgium10%
LanguagesDutch 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
travel packages, hotels, flights
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own holiday packages instead.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions are hotel and destination promotion with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.4k4.6k0
Instagram–––

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 975 days ago.

Bij Sunweb boek je vakanties binnen en buiten Europa. Of je nu met het vliegtuig naar Griekenland, aan de winterse kou wilt ontsnappen naar Egypte óf juist de sneeuw wilt opzoeken... Op de website van Sunweb vind je vast en zeker jouw perfecte vakantie! https://www.sunweb.nl SOCIAL MEDIA Volg je ons al op onze social media kanalen? Facebook: https://www.facebook.com/sunweb Instagram: https://www.instagram.com/sunweb
Sunweb's own profile description on YouTube

Are you Sunweb? Claim or remove this profile.

About Sunweb

Sunweb is a Dutch holiday operator whose YouTube channel publishes short hotel tours, destination vlogs and cutdowns of its TV commercials. The channel has about 2,390 subscribers and 450 videos, with a median of about 4,600 views per upload. Most of its uploads are Shorts, averaging about 34 seconds.

The channel's content is almost entirely in Dutch and is aimed at people planning sun and winter holidays, mostly in the Netherlands and Belgium. Estimated viewers skew towards adults aged 35 and older. Viewing is largely driven by the company's own package promotion rather than third-party creators. The channel has not uploaded in over 90 days.

Brands seeking Dutch-speaking travel audiences can book a sponsored video at about $150 to $250, which equals roughly $4 to $8 CPM on median views, against $10 to $30 typical for paid ads. Smaller travel brands may find this a cost-effective way to reach that audience.

Written from Sunweb's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Sunweb can edit or remove this page at any time.

Questions about Sunweb

How much does Sunweb charge for a sponsored video?

Based on the channel's median of about 4,600 views and its Shorts-heavy format, a sponsored integration is estimated at $150 to $250 per video. That works out to roughly $4 to $8 per 1,000 views, which is lower than the $10 to $30 typical for paid ads.

What does Sunweb post about on YouTube?

Sunweb mostly posts short hotel tours and destination vlogs from its holiday packages, along with cutdowns of its TV commercials. Content is in Dutch and covers sun destinations such as Crete, Tenerife, Portugal and Egypt.

How do I contact Sunweb for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, but Sunweb's channel is not currently boosted, so reach out via the unlocked contact details.

Similar creators

YouTube and other creators in dutch travel, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
TUI Nederland@tuinederland · NL
travel destinationsholiday planning2.9k886$150–25041