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SUPERHELDEN Initiative

@superhelden_initiative · DE · DE

SUPERHELDEN Initiative (@superhelden_initiative) is a German nonprofit-style channel from Germany that publishes songs, music videos and short documentaries about life-limiting illness, hospice care and young people facing death. It has about 2,280 subscribers, roughly 2,900 median views per video and posts about once a year. Rates are $150 to $250 per video.

Why brands book SUPERHELDEN

Reach a sensitive, mission-driven German audience through palliative care stories

  • Median of about 2,900 views per video, with the 2022 music video reaching over 200,000 views
  • Music videos featuring German actors and singers such as Georg Preusse and Ulrike Folkerts
  • Rate of $150 to $250 per video, well below a $10 CPM benchmark for paid ads
Best forcause marketingbrand purpose campaigns
Watch forPosting is rare and the content is emotionally heavy, so sponsor messaging must be handled with care.

Brand fit report

Content

Topics, IAB taxonomy
Music60%
Health25%
Society15%
Formats
music videos, documentary short, album trailer
Tone
earnest, tender
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
1 to 4 minutes, with one documentary near 10 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 13 comments
Engagement2.3%
Likes and comments per view on recent videos
Audience asks aboutHow can I support the initiative?What are the songs on the Superhelden fliegen vor CD?How do young people living with terminal illness spend their time?
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
60%women
40%men
Countries
🇩🇪 Germany90%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

The 'LOVE YOUR EXISTENCE' short documentary (2025-04-17) deals with dying young people, which is emotionally heavy though not graphic; not suited to children.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.3k2.9k0

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 291 days ago.

Hier ist Platz für das echte Leben. Die Superhelden Initiative ist aus Superhelden fliegen vor hervorgegangen. Wir haben ein Anliegen: Lebensthemen sichtbar machen – niedrigschwellig, menschlich, mitten in der Gesellschaft. Tipp: Schau in die Playlists, um schnell das zu finden, was dich interessiert. Presse/Kooperation: presse@eliahgogo.com
SUPERHELDEN Initiative's own profile description on YouTube

Are you SUPERHELDEN Initiative? Claim or remove this profile.

About SUPERHELDEN Initiative

SUPERHELDEN Initiative (@superhelden_initiative) is a German YouTube channel that publishes music, songs, and short documentaries about living with life-limiting illness, hospice care, and the lives of young people facing death. The channel is linked to the Superhelden fliegen vor initiative and its 2022 album of 22 songs and poems. Uploads are infrequent, roughly one per year, with a current count of about 2,280 subscribers.

The audience is likely older than the average YouTube viewer and German-speaking; these are estimates based on the content and are not measured. Most viewers appear to come from Germany and engage through music rather than commentary. The 2022 music video with actor Georg Preusse reached over 200,000 views, while typical videos sit near 2,900 views. The channel shows no sponsorships to date.

Brands focused on social purpose, health awareness, or mental wellbeing may find this channel a fit. At a rate of $150 to $250 per video, that is roughly $20 to $35 per 1,000 median views, compared with a typical $10 to $30 CPM for paid ads.

Written from SUPERHELDEN Initiative's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. SUPERHELDEN Initiative can edit or remove this page at any time.

Questions about SUPERHELDEN

How much does SUPERHELDEN Initiative charge for a sponsored video?

Based on its median of about 2,900 views and the standard long-form rate, SUPERHELDEN Initiative would typically charge $150 to $250 per sponsored video. The channel has no sponsorship history, so terms would be negotiated individually.

What does SUPERHELDEN Initiative post about on YouTube?

The channel posts German-language music videos, song trailers, and short documentaries about life-limiting illness, hospice care, and young people facing death. Content is earnest and tender, and uploads are rare, roughly one per year.

How do I contact SUPERHELDEN Initiative for a brand deal?

The channel lists presse@eliahgogo.com for press and cooperation inquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.