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Supermercados BH - Canal Oficial

@supermercadosbhbra · BR · PT

Supermercados BH (@supermercadosbhbra), a Brazilian supermarket chain's official channel from Minas Gerais, posts short weekly grocery offer videos and event clips. It has about 14,200 subscribers and a median of 419 views per video, with roughly one upload per day. Sponsored integrations are estimated at $150 to $250 per video, a rate the brand's own channel does not currently use.

Why brands book Supermercados

Reach Minas Gerais grocery shoppers through a regional supermarket's weekly offer channel

  • Median of 419 views per video across 30 recent uploads, with 1,073 total videos on the channel.
  • About 43 uploads in the last 90 days, so a sponsored placement would surface quickly in the feed.
  • Shorts make up 84% of uploads, with median duration of 31 seconds, which suits short product integrations.
Best forpackaged food launcheshousehold cleaning productsregional in-store promotions
Watch forViews are low and engagement is minimal, so audience reach for paid placements is small.

Brand fit report

Content

Topics, IAB taxonomy
Grocery85%
Food & Drink10%
Sports5%
Formats
short weekly offer videos, store event clips, recipe-style short
Tone
promotional, friendly
Language
Portuguese
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 40 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment65/100
Positive share of 30 comments
Engagement3.6%
Likes and comments per view on recent videos
Audience asks aboutwhich products are on offer this weekstore locations in their statewhen the next weekly promotion starts
Age
15%18-24
25%25-34
30%35-44
30%45+
Gender
60%women
40%men
Countries
🇧🇷 Brazil98%
LanguagesPortuguese 100%

Commercial

0%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
Nestlé
Categories promoted
packaged food, baking ingredients, household cleaning
Affiliate links
No

The video 'Torta chocolatuda' names @nestlebr in its description, and 'Os lenços umedecidos CottonBaby Snoopy' and 'Se você também ama uma airfryer limpinha' promote named third-party products.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content; the recent videos are grocery offers, a birthday recipe, and a children's day clip.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube14k41943
Instagram–––

Benchmark score: 37 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers4 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 2 days ago.

Canal oficial no YouTube com os vídeos do Supermercados BH. Faça sua inscrição para conferir as principais ofertas da semana em primeira mão. Confira todos os vídeos publicados pela equipe do Supermercados BH e saiba das principais novidades no supermercado que tem sempre um pertinho de você. Inscreva-se agora em nosso canal! Supermercados BH, aqui você pode encher o carrinho! Para mais informações e novidades acesse também: Site: http://www.supermercadosbh.com.br/ Facebook: https://www.facebook.com/supermercadosbhoficial Instagram: https://www.instagram.com/supermercadosbh/ Linkedin: https
Supermercados BH - Canal Oficial's own profile description on YouTube

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About Supermercados BH - Canal Oficial

Supermercados BH is the official YouTube channel of a supermarket chain based in Minas Gerais, Brazil. It posts short weekly offer videos for stores across several Brazilian states, along with recipe clips, store openings, and event coverage such as the BH running races. Most uploads are under 40 seconds with a simple, low-production look and a promotional tone.

The channel has about 14,200 subscribers and a median of 419 views per video. Viewers are likely existing shoppers in the chain's regional catchment, mostly adults in Brazil, and the estimated age and gender split is low confidence. Commercial intent is high because the content is grocery promotions.

Sponsored integrations are estimated at $150 to $250 per video, based on the rule of $20 to $35 per 1,000 median views for long-form content or $4 to $8 per 1,000 for Shorts-heavy channels. That works out to a CPM of roughly $20 to $35 per 1,000 views, compared with typical paid ad CPMs of $10 to $30. Brands selling packaged food or household products in Brazil's regional grocery market should consider booking this channel.

Written from Supermercados BH - Canal Oficial's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Supermercados BH - Canal Oficial can edit or remove this page at any time.

Questions about Supermercados

How much does Supermercados BH charge for a sponsored video?

Supermercados BH is estimated at $150 to $250 per sponsored video, based on a median of 419 views and a Shorts-heavy channel. The rate is computed from the channel's metrics, not a published price list, and the actual quote depends on the format and terms.

What does Supermercados BH post about on YouTube?

The channel posts short weekly grocery offer videos for stores in several Brazilian states, plus recipe clips, store openings, and event coverage such as its running races. Most videos are under 40 seconds, with a low-production look.

How do I contact Supermercados BH for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether this channel has a boosted listing before reaching out.