syntaxtechnologies
Syntax Technologies (@syntaxtechnologies), a Malaysian software company run by founder Bryan Cheong, makes bilingual Chinese and English videos on SQL Accounting, payroll, e-Invoice and LHDN compliance. The channel has about 12,400 subscribers and a median of roughly 240 views per video, uploading several times a month. Suggested sponsored rate is about $150 to $250 per video.
Reach Malaysian SME owners and accountants during e-Invoice rollout
- About 12,400 subscribers and a median of roughly 240 views per video, with some explainers above 2,000 views
- Recent e-Invoice and Lindung 24 Jam videos show steady demand for compliance guidance among business owners
- Estimated CPM is $20 to $35 per 1,000 views, compared with typical paid ad CPM of $10 to $30
Brand fit report
Content
- Formats
- talking-head explainer, short vertical clips, podcast-style interview
- Tone
- informative, direct
- Language
- Chinese
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 1 to 5 minutes for Shorts-style clips, 3 to 15 minutes for longer episodes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- accounting software, payroll software
- Affiliate links
- Yes
The channel promotes its own SQL Accounting and SQL Payroll products in video content, with no third-party sponsorship disclosures found in the last 50 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is business and compliance education with no flagged material in the recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 12k | 239 | 24 |
Benchmark score: 29 / 100
Public rule, same for everyone. How it works.
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Incorporated in 2004, Syntax Technologies Sdn. Bhd. has been a trusted leader in software solutions for over 20 years, specializing in Sales, Training, and Support for SQL Accounting Software and SQL Payroll Software. Guided by our visionary CEO and founder, Bryan Cheong Chee San, Syntax Technologies has empowered over 10,000 companies across Malaysia and Southeast Asia with cutting-edge SQL Accounting Software solutions. Our success and influence have been recognized with prestigious awards like the Nanyang Golden Eagle Award, SME Recognition Award and the Sin Chew Business Excellence Awar
About syntaxtechnologies
Syntax Technologies (@syntaxtechnologies) is the YouTube channel of Syntax Technologies Sdn. Bhd., a Malaysian software company founded in 2004 that sells SQL Accounting and SQL Payroll software. The channel publishes mostly Chinese-language videos, with some English content, explaining e-Invoice requirements, LHDN tax audits, payroll rules and related compliance topics. Uploads run at roughly four to five per month, with many short clips and occasional longer podcast-style episodes. Viewers are estimated to be Malaysian business owners, accountants and HR staff, though these shares are not measured directly.
The company's website, www.syntech.com.my, describes its founder Bryan Cheong as the Official e-Invoice Ambassador for SQL Accounting, a claim sourced from the company's website and not verified by YouTube data. The channel's own videos are mostly product education rather than third-party sponsorships. Estimated sponsored integration rates are $150 to $250 per video, which at a median of roughly 240 views works out to a CPM of about $20 to $35, compared with typical paid ad CPM of $10 to $30. The channel suits software and compliance brands that want to reach Malaysian SME decision makers.
Written from syntaxtechnologies's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. syntaxtechnologies can edit or remove this page at any time.
Questions about syntaxtechnologies
How much does Syntax Technologies charge for a sponsored video?
Based on the channel's median views, a sponsored integration is estimated at $150 to $250 per video. This is a computed estimate from the channel's view data, not a published rate card, so confirm pricing directly before booking.
What does Syntax Technologies post about on YouTube?
The channel posts Chinese and English videos about SQL Accounting, payroll rules, e-Invoice requirements and LHDN tax compliance for Malaysian businesses. Formats include short explainer clips and occasional longer podcast-style interviews.
How do I contact Syntax Technologies for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether this channel is boosted before reaching out.