Starbooked

TAGHOBBY (@taghobbychannel), a Hong Kong toys, anime and games news channel with about 11,500 subscribers and median views near 730. It uploads almost daily, mostly Chinese-language release schedules, toy unboxings and event reports. Sponsored integrations are estimated at $150 to $250 per video; no sponsorships were found in recent uploads.

Why brands book TAGHOBBY

Hong Kong hobby channel reaching collectors of toys, anime and Gunpla

  • Median views around 730 per upload across 30 recent videos, with 50 uploads in the last 90 days
  • About 36% of uploads are Shorts, which carry lower per-view rates
  • Estimated $150 to $250 per sponsored video, roughly $4 to $8 CPM on Shorts-heavy output
Best fortoy and collectible product launchesanime merchandise promotion in Hong Kong
Watch forAudience is small and Chinese-language; view counts are modest and comments are sparse.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies70%
Toys20%
Video Games10%
Formats
release schedule roundups, unboxing videos, event reports
Tone
informative, enthusiastic
Language
Chinese
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds to 6 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment65/100
Positive share of 50 comments
Engagement0.9%
Likes and comments per view on recent videos
Audience asks aboutwhen a specific figure or Gunpla kit releaseswhether a prize or gashapon item is worth buyingwhere to buy a toy in Hong Kong
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
35%women
65%men
Countries
Hong Kong60%
Taiwan15%
🇯🇵 Japan10%
Other15%
LanguagesChinese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content covers toy releases, figure schedules and event coverage with no flagged themes in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube12k72850
X–––
Instagram–––

Benchmark score: 40 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers8 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 1 days ago.

TAGHOBBY是網上玩具模型、動畫漫畫電影、遊戲娛樂新聞資訊平台。TAG包含TOY(T)、Anime(A)及Game(G)的意思,只要大家"tag"住Taghobby網站,便可得到最快Hobby消息。 TAGHOBBY網站 : https://www.taghobby.com/ FB專頁 : http://fb.com/taghobby/ FB討論群組 : http://fb.com/groups/taghobby/ Twitter : https://twitter.com/taghobby IG : https://www.instagram.com/taghobbyig/
TAGHOBBY's own profile description on YouTube

Are you TAGHOBBY? Claim or remove this profile.

About TAGHOBBY

TAGHOBBY is a Hong Kong channel with about 11,500 subscribers that publishes Chinese-language coverage of toys, anime, games and collectibles. It posts close to daily, typically release schedules for BANDAI, Good Smile and Kotobukiya products, short toy unboxings and event reports from shows such as MEGAHOBBY EXPO. Per the channel's website, TAGHOBBY is a toys, models, anime and games news platform, which places the channel within a broader hobby media brand.

Most viewers are likely adult collectors and fans of Gunpla, figures and gashapon, based in Hong Kong, Taiwan and Japan. These audience details are estimates from the channel's topics and language, not platform-reported demographics. Median views are around 730 per video, and the channel has no recent sponsorships on record.

Brands looking to reach Hong Kong hobby buyers can book a sponsored segment for an estimated $150 to $250 per video. That works out to a CPM of roughly $20 to $35 per 1,000 median views on long-form uploads, compared with $10 to $30 for typical paid ads, so it suits launch campaigns for collectible products.

Written from TAGHOBBY's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. TAGHOBBY can edit or remove this page at any time.

Questions about TAGHOBBY

How much does TAGHOBBY charge for a sponsored video?

Based on median views and the channel's Shorts-heavy output, an estimated sponsored integration costs $150 to $250 per video. The rate is an estimate calculated from public view data, not a published price. Contact details unlock on Starbooked for $0.80.

What does TAGHOBBY post about on YouTube?

TAGHOBBY posts Chinese-language coverage of toys, anime and games, including monthly release schedules, toy unboxings and event reports. Most uploads focus on BANDAI, Good Smile and Kotobukiya products. Uploads are frequent, around one per day.

How do I contact TAGHOBBY for a brand deal?

Contact details for TAGHOBBY unlock on Starbooked for $0.80. The channel's website and social links are listed on its profile. Boosted creators can be booked through Starbooked directly.