Starbooked

Talking Cars, produced by Consumer Reports, features its automotive experts discussing vehicle reviews, buying advice and industry news. The show has 537 episodes released weekly, typically 30 to 50 minutes long. Estimated downloads per episode are 5,000 to 25,000 (estimated), with a rate of $90 to $625 per episode. Its Test Track setting gives it a distinctive edge.

Why brands sponsor Talking Cars (MP3)

Established automotive show from Consumer Reports reaching engaged car buyers weekly

  • 537 episodes released weekly since 2013 build a long-running listener base
  • 436 Apple Podcasts ratings averaging 4.3 stars signal an engaged audience
  • Titles centre on buying decisions for new vehicles, tires and fuel costs
Best forautomotive accessoriestire and maintenance brandscar insurance and financing
Watch forConsumer Reports is a non-profit with editorial independence; sponsorship must not appear to influence reviews.

Brand fit report

Content

Topics, IAB taxonomy
Automotive80%
Consumer Advice15%
Business News5%
Formats
panel discussion, product review, interview
Tone
informative, candid
Language
English
Production
Studio production
Typical length
30 to 50 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 45%: 436 Apple ratings, a show with 537 episodes and weekly cadence, Podcast Index popularity 9 and a established publisher.
Audience asks aboutWhich new car models are worth buyingWhether winter or all-weather tires are neededHow to handle high fuel prices and car ownership costs
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
35%women
65%men
Countries
🇺🇸 United States85%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No explicit flag; titles cover vehicles, tires and car buying with no mature content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 89 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.

Join our experts at the Consumer Reports Test Track as they discuss cars, answer buying questions, and share insights on everything automotive.
Talking Cars (MP3)'s own show description from the podcast feed

Do you make Talking Cars (MP3)? Claim or remove this page.

About Talking Cars (MP3)

Talking Cars is a weekly automotive podcast produced by Consumer Reports, featuring experts from its Test Track discussing vehicle reviews, buying questions and industry news. The show has released 537 episodes since March 2013, with episodes typically running 30 to 50 minutes according to the feed. The Consumer Reports website describes the organisation's testing and ratings for cars and other products.

Apple Podcasts lists 436 ratings with an average of 4.3 stars. Listener estimates are approximately 5,000 to 25,000 downloads per episode, and audience demographics are estimates only. No sponsors were found in the feed or on the website, so the show currently runs without visible paid integrations.

A host-read mid-roll ad is estimated at $90 to $625 per episode, based on the estimated download range. Brands in automotive accessories, tires and vehicle services are most likely to fit the audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Talking Cars (MP3) can edit or remove this page at any time.

Questions about Talking Cars (MP3)

How much does Talking Cars charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll ad is estimated at $90 to $625 per episode. Final pricing depends on the publisher's terms and the agreed format.

What is Talking Cars about?

Talking Cars is a weekly automotive podcast from Consumer Reports. Its experts discuss new and used vehicle reviews, buying advice, tires, fuel costs and industry news in episodes typically 30 to 50 minutes long.

How do I contact Talking Cars about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked.

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