Starbooked

Tanakakikai (@tanakakikai), a Japanese agricultural machinery dealer in Obuse, Nagano, publishes product demos of tractors, mowers, chainsaws and brush cutters. The channel has about 23,700 subscribers and a median of roughly 3,300 views per video, with around 50 uploads a year. Sponsored integrations cost about $150 to $250 per video.

Why brands book tanakakikai

Japanese farm-equipment demos that reach rural machinery buyers directly

  • About 23,700 subscribers and roughly 3,300 median views per video
  • Around 50 uploads in the past year, including Shorts and long-form demos
  • Recent STIHL MS 300 C-M chainsaw video reached 11,600 views
Best foroutdoor power equipment launchesagricultural tool brands targeting Japan
Watch forAudience and rates are Japanese-language only; English-speaking buyers are unlikely to reach.

Brand fit report

Content

Topics, IAB taxonomy
Vehicle70%
Lifestyle (sociology)30%
Formats
product demonstration, short-form vertical clip, live stream highlight, trade show promo
Tone
informative, practical
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 15 to 35 minutes for long-form demos

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.6%
Likes and comments per view on recent videos
Audience asks aboutmachine specifications and pricehow a model performs on real terrainwhere to buy or demo the equipment
Age
5%18-24
15%25-34
25%35-44
55%45+
Gender
10%women
90%men
Countries
🇯🇵 Japan95%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
agricultural machinery, lawn mowers, chainsaws, power tools
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Product demos of heavy machinery and chainsaws; no flagged titles in the recent videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube24k3.3k24

Benchmark score: 46 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers17 / 50
Activity Uploads in the last 90 days24 / 30
Reach Followers on the main platform5 / 20

Recent videos

Last three uploads, latest today.

田中機械株式会社 http://tanakakikai.com/ ※動画内の価格に関しては動画公開当時の価格です。 古い動画に関しては型式、価格、セット内容等変更がある場合がございますので、 お気軽にお問合せ下さい。 電話番号フリーダイヤル0120-413-883まで 大正八年八月八日創業の農機具店です。 トラクター、乗用モアー、スピードスプレーヤ等、農機具を解説します! 栗と北斎の町・長野県小布施町の本店にいる社長に会いに来てね! 〒381-0201 長野県上高井郡小布施町大字小布施1170 TEL(フリーダイヤル) 0120-413-883 FAX 026-247-5213 メール obuse@tanakakikai.com ★除雪機のことなら除雪機ネット http://josetsuki.net/ ★草刈機のことならMoa-1モアワン http://moa-1.com/ ★Facebookも見てね! https://www.facebook.com/tanakakikai https://www.facebook.com/josetsuki.net #田中機械 #農業機械 #農機具 #農具 #日本 #長野 #小布施町 #トラクター #コンバイン #スピードスプレーヤ #ハーベスター #耕うん機 #管理機 #高所作業車 #棚下作業機 #運搬車 #乗用草刈機
tanakakikai's own profile description on YouTube

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About tanakakikai

Tanakakikai is a Japanese agricultural machinery store established in 1919 in Obuse, Nagano, run by its president and known on YouTube as @tanakakikai. The channel posts product demos of tractors, ride-on mowers, chainsaws, brush cutters and snow blowers, often with the store's staff on camera. Shorts make up about half of uploads, and long-form demos run 15 to 35 minutes.

The audience is estimated to be mostly Japanese men aged 35 and older who maintain farms, orchards or large properties. These figures are estimates from content and channel data. The channel currently shows no sponsored integrations, so the rate guidance is a benchmark. Long-form content at about $3,300 median views implies roughly $100 to $115 per 1,000 views at the $20 to $35 CPM range, compared with typical paid ad CPMs of $10 to $30. Brands selling outdoor power equipment in Japan should consider this channel.

Written from tanakakikai's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. tanakakikai can edit or remove this page at any time.

Questions about tanakakikai

How much does Tanakakikai charge for a sponsored video?

Based on a median of about 3,300 views and a Shorts share above 0.5, the estimated rate is $150 to $250 per video at $4 to $8 per 1,000 views. The channel currently shows no sponsored integrations, so this is a benchmark, not a quoted price. Contact details unlock on Starbooked for $0.80.

What does Tanakakikai post about on YouTube?

Tanakakikai posts product demonstrations of farm and garden machinery, including tractors, ride-on mowers, chainsaws, brush cutters and snow blowers. Many videos are short vertical clips, with some long-form demos and trade show promotions from its Obuse store in Nagano.

How do I contact Tanakakikai for a brand deal?

Contact details unlock on Starbooked for $0.80 per request. Boosted creators can be booked through Starbooked directly, so you can send a brief and agree on terms in the platform. Shared details are limited to the business contact provided in the channel.

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