Tân Tân (@tantanvietnam) is a Vietnamese snack brand channel in VN with about 1,790 subscribers and 14.3 million total views. It posts mostly vertical Shorts about its peanut and snack products, with a median of about 673 views per video, roughly 50 uploads a year, and sponsored integration rates of $150 to $250 per video.
Brand-owned Vietnamese snack channel with 14 million lifetime views
- About 1,790 subscribers and 14.3 million total views across 286 videos
- Median of 673 views per video, with 98% of uploads in Shorts format
- Sponsored rate of $150 to $250 per video at $20 to $35 CPM equivalent for long-form, or $4 to $8 per 1,000 for Shorts
Brand fit report
Content
- Formats
- vertical short-form product clips, brand story videos, seasonal promotional reels
- Tone
- playful, upbeat
- Language
- Vietnamese
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- peanut snacks, packaged snacks
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel promotes the brand's own Tân Tân products.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles and descriptions are product, holiday and school-exam themed with no concerning content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 48 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Tân Tân được vinh danh Top 10 Thương hiệu Tiêu biểu Châu Á – · 44 views
▶HẾT PIN CÔNG VIỆC – NẠP NĂNG LƯỢNG ĐẦU THÁNG! #TanTan #NgonD · 228 views
▶💯 TRẬN CUỐI CÙNG – CHIẾN HẾT MÌNH! ⚡ #TanTan #DongHanhCungS · 417 viewsLast three uploads, latest 79 days ago.
Năm 1984, khởi đầu chuyến hành trình tại một cơ sở sản xuất đậu phộng nhỏ, Tân Tân giờ đây không chỉ đơn thuần là một thương hiệu, sản phẩm; mà còn là nơi lưu giữ những ký ức tuổi thơ, thanh xuân, trở thành “người bạn gắn kết” trong gia đình, bạn bè, người thân của triệu thế hệ Việt và quốc tế, là niềm tự hào về các loại sản phẩm nông sản Việt Nam chất lượng cao. -------------------- 🛒Hoặc đặt hàng qua các sàn TMĐT của Tân Tân: 📌Website: https://tantanngon.com/ 📌Website: https://tantanvietnam.com/ 📌Fanpage: https://www.facebook.com/tantanvietnam 📌Youtube: https://www.youtube.com/@tantanvietn
About Tân Tân
Tân Tân (@tantanvietnam) is the official YouTube channel of Tân Tân, a Vietnamese snack brand founded in 1984 and based in VN. The channel posts short vertical videos, mostly under 30 seconds, that promote its peanut and snack products with seasonal themes such as Tết and exam season.
The channel has about 1,790 subscribers and 14.3 million lifetime views. Its median video draws about 673 views, and it uploads roughly 50 videos a year, though recent months have been quieter. The audience is estimated to be Vietnamese-speaking adults who already buy packaged snacks; this is an estimate, not measured data.
Because the channel belongs to the brand, it is not a sponsorship option in the usual sense. Brands looking for Vietnamese snack-category exposure could consider it as a reference point, and for independent creators, the same format benchmarks suggest $150 to $250 per video, a CPM equivalent of $20 to $35 per 1,000 views for long-form or $4 to $8 for Shorts, compared with typical paid-ad CPMs of $10 to $30.
Written from Tân Tân's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Tân Tân can edit or remove this page at any time.
Questions about Tân
How much does Tân Tân charge for a sponsored video?
Tân Tân's channel shows no sponsored integrations. Based on its median of about 673 views and Shorts format, a sponsored video would be estimated at $150 to $250 per video under Starbooked's rate rule, not a published price.
What does Tân Tân post about on YouTube?
Tân Tân posts short vertical videos promoting its own peanut and snack products, including seasonal content for Tết and exam season. Most videos run under 30 seconds and use playful, upbeat tones.
How do I contact Tân Tân for a brand deal?
Contact details unlock on Starbooked for $0.80. Because this is a brand-owned channel, partnership requests should go to the company rather than a creator, and boosted creators can be booked through Starbooked.
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