Starbooked

TeaDB, run by James Schergen and Denny Chapin of the United States at @teadb, makes weekly pu'erh and tea tasting videos with about 9,800 subscribers and roughly 800 median views per video. Uploads run near one video per day, about 50 in the past year, and the rate is about $20 to $35 per 1,000 median views, or $20 to $30 per video.

Why brands book TeaDB

Tea-focused channel with a loyal niche audience and daily uploads

  • Median of about 800 views per video across 30 recent uploads, with the top video near 2,400 views
  • About 50 uploads in the last 365 days, so a brand gets frequent repeat exposure
  • Estimated $20 to $30 per sponsored video, a CPM of $20 to $35 per 1,000 views against $10 to $30 for paid ads
Best fortea and specialty beverage brandsteaware and storage accessories
Watch forSmall, niche audience with no paid sponsorships seen so far; results depend on how well the product fits pu'erh enthusiasts.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink80%
Hobbies & Interests20%
Formats
long-form tasting reviews, comparison episodes, storage experiments
Tone
analytical, conversational
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
5 to 20 minutes

Audience

Commercial intent20/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement3.2%
Likes and comments per view on recent videos
Audience asks abouthow storage changes the flavor of aged pu'erhwhich vintage cakes are worth buyinghow to tell whether a tea is worth its price
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
35%women
65%men
Countries
🇺🇸 United States35%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos. Several episodes name tea vendors such as White2Tea, Yunnan Sourcing and Sugimoto Tea, but none are flagged as paid.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Tea tasting and vendor comparison titles with no flagged content, such as 'Drinking from Deep Storage. Five More "Ripes" Reviewed! [Inbetweenisode 535]'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube9.8k80050

Benchmark score: 42 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers10 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 1 days ago.

Blog: https://teadb.org App: https://my.teadb.org Reach out to Denny: denny@teadb.org Reach out to James: teadborg@gmail.com
TeaDB's own profile description on YouTube

Are you TeaDB? Claim or remove this profile.

About TeaDB

TeaDB is a pu'erh and tea channel run by James Schergen and Denny Chapin, based in the United States, and posted under the @teadb handle. Per the teadb.org About page, the site and podcast began as a project between two friends and tea lovers who also run unrelated businesses. Their YouTube channel has about 9,800 subscribers and about 1.6 million total views across roughly 1,400 videos.

The channel posts about one video a day, with most titles naming a specific cake, vintage or vendor. Recent episodes include blind storage comparisons, vintage tastings and vendor reviews. The median video runs about 12 minutes. The audience is most likely made up of adult pu'erh enthusiasts, probably skewing male and older, though these are estimates from the content rather than measured data.

Brands in tea, teaware or storage supplies may find this channel useful. The estimated rate is $20 to $30 per sponsored video, a CPM of $20 to $35 per 1,000 views, which is higher than the $10 to $30 typical for paid ads. It suits brands that want a targeted niche over broad reach.

Written from TeaDB's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. TeaDB can edit or remove this page at any time.

Questions about TeaDB

How much does TeaDB charge for a sponsored video?

TeaDB's estimated rate is $20 to $30 per sponsored video, based on a median of about 800 views per long-form upload at $20 to $35 per 1,000 views. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked directly through Starbooked.

What does TeaDB post about on YouTube?

TeaDB posts pu'erh and tea tasting videos, including vintage cake reviews, storage comparisons and vendor tastings. Most episodes run about 5 to 20 minutes and are shot on camera by the two hosts, James Schergen and Denny Chapin.

How do I contact TeaDB for a brand deal?

TeaDB lists contact emails on its YouTube channel, one for Denny and one for James. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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