Starbooked

Tennis Australia

@tennisaustralia · AU · EN

Tennis Australia (@tennisaustralia), the official national governing body channel from Australia, publishes archival Australian Open matches, condensed highlights and short clips on about 25,400 subscribers and 2,792 videos. Median views sit near 437, with about 50 uploads in the last 90 days. Sponsored integrations run roughly $150 to $250 per Shorts-heavy video.

Why brands book Tennis

Official Australian tennis channel with a family-safe, sport-focused audience

  • About 25,400 subscribers and 45.6 million lifetime views
  • 50 uploads in the last 90 days keeps sponsorship placements frequent
  • Median views near 437, with the 90th percentile at about 3,853 views per video
Best forsports equipment and apparelhealth and wellness brandsevent ticketing and sponsorship awareness
Watch forMedian views are low and most uploads are Shorts, so reach per placement is modest.

Brand fit report

Content

Topics, IAB taxonomy
Tennis85%
Sports15%
Formats
full match replays, condensed match highlights, short-form clips, player profile interviews
Tone
informative, energetic
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 10 to 90 minutes for full matches

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 50 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks aboutFull match replay timestamps and scoresHistorical Australian Open resultsUpcoming Australian Open and Swisse Hot Shots schedules
Age
20%18-24
30%25-34
25%35-44
25%45+
Gender
45%women
55%men
Countries
🇦🇺 Australia60%
🇺🇸 United States10%
🇬🇧 United Kingdom8%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
Sponsored event content (Swisse Hot Shots, Chemist Warehouse, Cardio Tennis) appears in titles but no sponsor integration was measured
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the Wellness Wins Competition video names Chemist Warehouse as presenter.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles are sport-focused archival matches and player profiles with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube25k43750
X–––
Instagram–––

Benchmark score: 37 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers2 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform5 / 20

Recent videos

Last three uploads, latest today.

Welcome To The Official Tennis Australia YouTube Channel. Here you will find exclusive videos with the biggest names in Australian tennis and the rising stars of the sport. Make sure to subscribe to keep up with the latest Tennis Australia news: http://bit.ly/TennisAustralia Tennis Australia: http://www.tennis.com.au/ Facebook: https://www.facebook.com/TennisAustralia X: https://twitter.com/tennisaustralia Instagram: https://www.instagram.com/tennisaus/
Tennis Australia's own profile description on YouTube

Are you Tennis Australia? Claim or remove this profile.

About Tennis Australia

Tennis Australia is the official YouTube channel of the national tennis governing body in Australia, publishing archival Australian Open matches, condensed highlights, player interviews and short clips. The channel has about 25,400 subscribers and 2,792 videos. Its uploads are steady, with roughly 50 in the last 90 days, and about half are Shorts.

The audience is estimated to be mostly Australian tennis fans, weighted toward adults aged 25 to 44, though this is an estimate from content type and not measured data. Viewers come for full match replays and player highlights. Brand work in the sample is event-related, and no paid sponsor integrations were measured.

With median views near 437 per video, Starbooked estimates a sponsored integration at about $150 to $250 per Shorts-heavy video. That is roughly $4 to $8 per 1,000 median views, compared with paid ad CPMs of $10 to $30. Sport and wellness brands seeking Australian tennis audiences should consider booking.

Written from Tennis Australia's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Tennis Australia can edit or remove this page at any time.

Questions about Tennis

How much does Tennis Australia charge for a sponsored video?

Starbooked estimates a sponsored integration at about $150 to $250 per video, based on the channel's median views and the Shorts-heavy upload mix. Rates are estimates and not a published price list, so confirm terms directly before booking.

What does Tennis Australia post about on YouTube?

Tennis Australia posts full archival Australian Open matches, condensed highlights, player profile interviews and short clips. Most recent uploads are Shorts, and the channel also covers Australian tennis development and events.

How do I contact Tennis Australia for a brand deal?

Contact details are not confirmed in the public data for this channel. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.