TERA (@tera_2022), a Japanese outdoor sauna and camping business in Nikko, Tochigi, posts sauna, camping and rural-life videos on YouTube. The channel has about 2,980 subscribers and a median of roughly 680 views per video, with about 65 uploads and a Shorts-heavy mix. Estimated sponsored rate: $150 to $250 per video.
Japanese outdoor sauna brand with Shorts reach in Nikko
- About 2,980 subscribers and a median of roughly 680 views per video
- Recent Shorts reached up to about 2,000 views, with one video near 98,700
- Estimated $150 to $250 per sponsored video, roughly $4 to $8 CPM on Shorts
Brand fit report
Content
- Formats
- short vertical clips, facility walkthroughs, location vlogs
- Tone
- upbeat, promotional
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds for Shorts, 1 to 4 minutes for long-form
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content covers saunas, camping and a bear meat cooking video ("【高級食材】ジビエの王様ツキノワグマのロースを食す"), which is a food-preparation topic rather than a safety concern.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 29 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【女子サ旅】冬の秘境貸し切りサウナでトトノウ · 2k views
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▶【貸切りサウナ女子旅】完全貸切りのサウナでトトノってみた · 1k viewsLast three uploads, latest 581 days ago.
皆さん！！！最近トトノってますか？ 栃木県日光市と塩谷町でプライベートサウナ付きアウトドア施設を運営しているTERAです！ 秘境感満載の大自然で『自由で優雅なトトノイ体験をお届けする』コンセプトに 日々お店を営んでおります！！！ このユーチューブチャンネルではお店のお得な情報や楽しみ方を配信するのはもちろんのこと 東京出身の若者（28歳）スタッフの日光移住ライフを配信していきます！ 皆さん、チャンネル登録ぜひよろしくお願いいたします！！！ TERAが運営しているお店は下記３店舗となります！ 【Private Camp site TERA】 〒321-1265 住所：栃木県日光市小百1397 電話番号：050-3575-3120 WEB：https://tera2022.com/ insta：https://www.instagram.com/tera_2022/ 【TERA RESOLA NIKKO】 〒321-1351 住所：栃木県日光市東小来川1319 電話番号：050-1808-0767 WEB：https://tera2023.com/ insta：https://www.instagram.com/tera_2023/ 【NIKKO SAUNA】 〒329-2211 住所：栃木県塩谷郡塩谷町鳥羽新田390-1 電話番号：080-2398-9
About TERA
TERA is a Japanese channel run by the operators of Private Camp site TERA and NIKKO SAUNA, outdoor sauna facilities in Nikko and Shiotani, Tochigi. According to the creator's website, the business offers private sauna experiences with riverside cold plunges and a converted old house. The channel posts mostly vertical Shorts and short location videos covering the facilities, staff life in Nikko, and occasional food and DIY projects, all in Japanese.
Viewers are estimated to be mainly Japanese adults aged 25 to 34, many of whom likely plan weekend trips from Tokyo. Views are modest, with a median near 680 per video and about 2,980 subscribers, so the audience is small but locally targeted. Upload pace has slowed, with no uploads in the last 90 days.
Estimated sponsored rate is $150 to $250 per video, which compares with typical paid ad CPMs of $10 to $30 at a $4 to $8 CPM on Shorts. Brands in Japanese tourism, outdoor gear or local hospitality with a Japan-only target should consider booking.
Written from TERA's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. TERA can edit or remove this page at any time.
Questions about TERA
How much does TERA charge for a sponsored video?
Based on the channel's median views, a sponsored video is estimated at $150 to $250. Rates are priced per 1,000 median views, with Shorts-heavy channels priced lower. Confirm the current rate directly with the creator before planning a campaign.
What does TERA post about on YouTube?
TERA posts short vertical videos and location clips about its outdoor sauna and camping facilities in Nikko, Tochigi. Topics include private sauna experiences, riverside cold plunges, staff life in Nikko and occasional food or DIY projects. Most content is in Japanese.
How do I contact TERA for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. Website and Instagram contacts are listed on the creator's business site.
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