Starbooked

The 404 Media Podcast

Hosted by Joseph Cox, Sam Cole, Emanuel Maiberg, Jason Koebler

The 404 Media Podcast, hosted by Joseph Cox, Sam Cole, Emanuel Maiberg and Jason Koebler, recaps the week's reporting on technology, surveillance, AI and online culture. It runs 228 episodes at roughly two-day cadence, typically 40 to 50 minutes. Estimated downloads per episode are 20,000 to 50,000 (estimated). Indicative rate: $360 to $1,250 per host-read mid-roll.

Why brands sponsor The 404 Media Podcast

Investigative tech news audience that trusts journalist hosts on privacy and AI

  • Recurring weekly-plus recaps of surveillance, AI and privacy reporting
  • Episodes average about 46 minutes, giving room for a full host-read
  • Apple Podcasts rating of 4.8 from 490 ratings signals an engaged listener base
Best forprivacy and security softwareB2B tools for technology and policy professionals
Watch forAudience skews toward readers of investigative tech journalism; consumer impulse products may convert less.

Brand fit report

Content

Topics, IAB taxonomy
Technology & Computing55%
News & Politics30%
Business & Finance15%
Formats
co-hosted roundtable, interview, live show
Tone
investigative, analytical
Language
English
Production
Clean, edited audio
Typical length
37 to 56 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–50k
Estimated, confidence 60%: Apple ratings_count of 490 (band 200 to 1,000, shifted one band up for a show under two years old by Apple listing age, 5,000 to 25,000 per episode adjusted upward for the Megaphone host, weekly-plus cadence, a 2023 start and a Podcast Index popularity of 9).
Audience asks aboutHow is AI being used for surveillance and policingWhich tech companies are harvesting user data and howHow can I protect my privacy online
Age
15%18-24
35%25-34
28%35-44
22%45+
Gender
35%women
65%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom12%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

The description links to a 404media.co subscription that removes ads, which is a funding link to the publisher's own paid tier rather than a third-party sponsor.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicsmedium

Titles cover surveillance, police use of AI and killing with AI ("How AI Is Used to Surveil and Kill"), and the feed explicit flag is 0, so no content flags are raised beyond news-level violence and political subjects.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 40 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 2 days.

Welcome to the podcast from 404 Media where Joseph, Sam, Emanuel, and Jason catch you up on the stories we published this week. 404 Media is a journalist-owned digital media company exploring the way technology is shaping–and is shaped by–our world. We bring you unparalleled access to hidden worlds both online and IRL through investigative reporting, smart blogging, and breaking news. At 404…
The 404 Media Podcast's own show description from the podcast feed

Do you make The 404 Media Podcast? Claim or remove this page.

About The 404 Media Podcast

The 404 Media Podcast is a weekly-plus show from the journalist-owned outlet 404 Media, hosted by Joseph, Sam, Emanuel and Jason, who recap the week's stories on technology, surveillance and AI. According to the feed, the show has 228 episodes since August 2023, with a median episode length of about 46 minutes and updates roughly every two days.

Apple Podcasts lists a 4.8 average from 490 ratings. The show's audience is estimated, not published: the Apple ratings and the show's age suggest roughly 20,000 to 50,000 downloads per episode, skewing toward English-speaking adults interested in technology journalism. The feed shows no third-party sponsors; the publisher promotes its own ad-free subscription.

The show suits privacy, security and B2B technology brands seeking a news-literate audience. Indicative pricing is $360 to $1,250 per host-read mid-roll, based on the estimated download range.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The 404 Media Podcast can edit or remove this page at any time.

Questions about The 404 Media Podcast

How much does The 404 Media Podcast charge for a podcast sponsorship?

Indicative pricing is about $360 to $1,250 per host-read mid-roll, based on an estimated 20,000 to 50,000 downloads per episode at $18 to $25 per 1,000. Exact rates depend on the show's own terms.

What is The 404 Media Podcast about?

The show is a weekly-plus recap of technology journalism from 404 Media, covering surveillance, privacy, artificial intelligence and online culture, hosted by Joseph, Sam, Emanuel and Jason.

How do I contact The 404 Media Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked.

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