Starbooked

The Archers Omnibus, published by BBC Radio 4, is a weekly omnibus edition of the long-running British radio drama set in the fictional village of Ambridge. It has 40 episodes in the feed, releases weekly, and runs about 73 minutes per episode. Estimated downloads are roughly 20,000 to 80,000 per episode, with a rate of about $360 to $2,000 per host-read mid-roll ad.

Why brands sponsor The Archers Omnibus

Weekly BBC Radio 4 drama omnibus with a loyal, mature British audience

  • Weekly omnibus of a long-running British radio drama, with 40 episodes in the feed
  • Apple rating of 4.5 from 330 ratings, with 253 five-star reviews
  • Consistent 70 to 75 minute episodes make a reliable slot for a host-read mid-roll
Best forbrands targeting a mature UK audienceawareness campaigns for household or lifestyle products
Watch forThe show is a BBC production with no sponsor history, so a commercial integration may be unusual and needs to be cleared with the publisher.

Brand fit report

Content

Topics, IAB taxonomy
Radio Dramas100%
Formats
scripted drama, omnibus recap
Tone
gentle, soapy
Language
English
Production
Studio production
Typical length
70 to 75 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 50%: 330 Apple ratings on a show listed since 2009 falls in the 200 to 1,000 band, shifted up toward the 1,000 to 5,000 band, and the BBC publisher with a 4.5 average rating supports a broad established audience.
Audience asks aboutwhat happened in Ambridge this weekwhich characters are involved in the storylineswhen the next episode airs
Age
10%18-24
15%25-34
20%35-44
55%45+
Gender
55%women
45%men
Countries
🇬🇧 United Kingdom85%
Other15%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles are dates only and the feed carries no explicit flag, so no concerns are flagged from the dossier.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

PlatformLink
Websitewww.bbc.co.uk/programmes/b006qnkc
Apple Podcastspodcasts.apple.com/podcast/id338529121
RSS feedpodcasts.files.bbci.co.uk/b006qnkc.rss

Benchmark score: 70 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence36 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

EpisodeDateLength
11/10/20262026-10-101 h 13 min
04/10/20262026-10-031 h 13 min
27/09/20262026-09-261 h 13 min
20/09/20262026-09-191 h 13 min
13/09/20262026-09-121 h 13 min
06/09/20262026-09-051 h 12 min

Last six episodes from the show's feed, latest 9 days ago, a new one about every 7 days.

The week's events in Ambridge
The Archers Omnibus's own show description from the podcast feed

Do you make The Archers Omnibus? Claim or remove this page.

About The Archers Omnibus

The Archers Omnibus is a weekly podcast from BBC Radio 4 that presents the week's events in the long-running British radio drama set in the fictional village of Ambridge. According to the feed, the show has 40 episodes and releases on a seven-day cadence, with episodes running about 73 minutes. The show is hosted on BBC infrastructure, and its Apple Podcasts listing shows a 4.5 average rating from 330 ratings, listed since 2009.

Based on the ratings count and the show's age, estimated downloads are roughly 20,000 to 80,000 per episode. This is an estimate, not a published figure. The audience appears to skew older and UK-based, though these shares are also estimates. The feed shows no sponsors or funding links, so the show has no commercial history in the dossier.

Estimated rates are about $360 to $2,000 per episode for a host-read mid-roll. This suits brands targeting a mature UK audience and lifestyle or household products, subject to clearance with the BBC.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Archers Omnibus can edit or remove this page at any time.

Questions about The Archers Omnibus

How much does The Archers Omnibus charge for a podcast sponsorship?

Based on estimated downloads of 20,000 to 80,000 per episode, a host-read mid-roll is estimated at about $360 to $2,000 per episode. This is an estimate, and the show has no sponsor history in the feed.

What is The Archers Omnibus about?

The Archers Omnibus is a weekly BBC Radio 4 omnibus of the long-running British radio drama set in the village of Ambridge. Each episode recaps the week's events in the storylines.

How do I contact The Archers Omnibus about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

Similar creators

Podcast and other creators in radio drama, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
Spirit Talk Show - Bedtime Stories for Grown Upspodcast
storytellingbedtime stories5k–$40–20085
THEY'RE NOT SHADOWSpodcast
paranormal fictionaudio drama5k–$40–20072