Starbooked

The Built To Scale Podcast

Podcast · www.builttoscale.co · EN
Hosted by Shmuel Herschberg

The Built To Scale Podcast is a weekly interview show hosted by Shmuel Herschberg, CMO of Built To Scale, covering paid media, creative testing and scaling strategies for ecommerce and direct response brands. It has 29 episodes since March 2026, each about 47 minutes. Estimated downloads are 1,000 to 2,500 per episode, implying $40 to $90 per host-read ad.

Why brands sponsor The Built To Scale Podcast

A new weekly show aimed at ecommerce founders and media buyers

  • The description targets founders, CMOs, media buyers and digital marketers with specifics on Meta, Google and YouTube ads, creative testing and funnels.
  • Weekly interviews of about 47 minutes with marketing leaders and DTC operators, 29 episodes since March 2026.
  • No third-party sponsors appear in the feed, so an early sponsor would not share the episode with competitors.
Best forecommerce marketing toolscreative and ad techagency and consulting services
Watch forThe host runs a performance marketing agency, so competing agency services may not be a fit, and the show has no Apple ratings yet.

Brand fit report

Content

Topics, IAB taxonomy
Business and Finance50%
Marketing and Advertising40%
Technology & Computing10%
Formats
guest interview, business case study
Tone
practical, direct
Language
English
Production
Clean, edited audio
Typical length
42 to 60 minutes

Audience

Commercial intent80/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Est. downloads per episode1k–2.5k
Estimated, confidence 30%: Apple shows 0 ratings, which points below 1,000, shifted up one band because the show launched in March 2026, with weekly cadence on Riverside and a YouTube channel.
Audience asks aboutHow to scale paid media on Meta, Google and YouTubeHow to test creative and improve conversion ratesHow AI changes marketing and sales
Age
8%18-24
38%25-34
36%35-44
18%45+
Gender
35%women
65%men
Countries
🇺🇸 United States70%
🇬🇧 United Kingdom8%
🇨🇦 Canada6%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No third-party sponsor mentions found in the feed; the description links to the host's own agency, Built To Scale, and a Calendly call booking.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
The feed is not flagged explicit and titles such as 'Why Your ROAS Positive Numbers Might be Lying to You' are business topics.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 78 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks2 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.

The Built To Scale Podcast: Direct Response Marketing, Paid Media, and Scaling Strategies for Ecommerce Brands Everyone talks about scale. Almost nobody explains how it actually happens. The Built To Scale Podcast exists to close that gap. About the Podcast Hosted by Shmuel Herschberg, CMO of Built To Scale and founder of Shyn Media, the show sits down with top marketing leaders, media buyers,…
The Built To Scale Podcast's own show description from the podcast feed

Do you make The Built To Scale Podcast? Claim or remove this page.

About The Built To Scale Podcast

The Built To Scale Podcast is a weekly interview show about direct response marketing, paid media and scaling strategies for ecommerce brands. According to the feed description, it features marketing leaders, media buyers and DTC operators covering Meta, Google and YouTube ads, creative testing, funnel and conversion work, and email and lifecycle marketing.

The show is hosted by Shmuel Herschberg, who the description names as CMO of Built To Scale and founder of Shyn Media. The website presents Built To Scale as a performance growth partner. The feed lists 29 episodes since March 2026, published about weekly, with a median length near 47 minutes. Apple Podcasts shows no ratings yet.

Starbooked estimates 1,000 to 2,500 downloads per episode, with low confidence because the show is new. No third-party sponsors appear in the feed. A host-read ad is estimated at $40 to $90 per episode. It suits ecommerce software, ad creative services and tools aimed at founders and media buyers.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Built To Scale Podcast can edit or remove this page at any time.

Questions about The Built To Scale Podcast

How much does The Built To Scale Podcast charge for a podcast sponsorship?

Starbooked estimates 1,000 to 2,500 downloads per episode, which puts a host-read mid-roll ad at about $40 to $90 per episode. The show does not publish a rate card, and the estimate has low confidence.

What is The Built To Scale Podcast about?

It is a weekly interview show about direct response marketing, paid media and scaling ecommerce brands, with guests such as marketing leaders, media buyers and DTC operators discussing specific tactics and operations.

How do I contact The Built To Scale Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked. The feed description also links to the host's website and a Calendly booking page.

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