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The Burden is a true crime documentary series from Orbit Media, distributed through iHeartRadio and Acast-style hosting, covering corrupt police and criminal first-person accounts. It has 103 episodes in the feed, releasing roughly weekly with episodes near 25 minutes. Estimated downloads are 2,000 to 8,000 per episode (estimated), with a rate range of about $40 to $200 per episode.

Why brands sponsor The Burden

Serialized true crime with an engaged 4.3-star Apple audience and 103 episodes

  • Weekly high-production documentary series with median episodes near 24 minutes
  • 436 Apple ratings averaging 4.3 stars signal an attentive, committed listener base
  • Two linked series, Bad Cops and Lives of Crime, give a long catalog for repeat exposure
Best forstreaming and crime-thriller promotionssecurity and legal servicesaudio and book launches
Watch forViolence and explicit language make this unsuitable for family or children's brands.

Brand fit report

Content

Topics, IAB taxonomy
True Crime90%
Documentary10%
Formats
narrative, serial documentary, first-person narration
Tone
serious, investigative
Language
English
Production
Studio production
Typical length
20 to 30 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 50%: 436 Apple ratings, 103 episodes, weekly cadence, iHeart hosting and a Podcast Index popularity of 9, with the show under two years old and shifted up one band.
Audience asks aboutHow did the Baltimore police corruption case unfold?Who are the criminals telling their own stories?What happened to the officers and witnesses?
Age
15%18-24
35%25-34
25%35-44
25%45+
Gender
45%women
55%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugsmedium
Violencehigh
Politicslow

The feed carries the explicit flag and the Lives of Crime episodes cover assassination and organized crime, such as 'Education of an Assassin Part 1'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 23 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks14 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 26 days ago, a new one about every 7 days.

The Burden is a documentary series that takes listeners into the hidden places where justice is done (and undone). It dives deep into the lives of heroes and villains. And it focuses a spotlight on those who triumph even when the odds are against them. Season 7 - The Burden: Bad Cops Baltimore, Maryland likes to call itself Charm City. But you have to wonder: Is the nickname ironic? Consider one…
The Burden's own show description from the podcast feed

Do you make The Burden? Claim or remove this page.

About The Burden

The Burden is a true crime documentary series produced by Orbit Media and distributed through iHeartRadio, as listed in its RSS feed and website. The show runs in serialized seasons, including Bad Cops, which examines corruption in the Baltimore Police Department, and Lives of Crime, which features criminals narrating their own accounts.

The feed contains 103 episodes released roughly every seven days, with median episode length of about 24 minutes. Apple Podcasts lists 436 ratings averaging 4.3 stars, which suggests a moderately sized, engaged listener base. Audience figures here are estimates derived from ratings and cadence, not published download numbers.

Estimated downloads sit at 2,000 to 8,000 per episode, and a host-read mid-roll would be priced at roughly $40 to $200 per episode. No sponsors appear in the feed, making the show a candidate for brands in security, legal, streaming or crime-thriller categories that accept a serious, violent subject matter.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Burden can edit or remove this page at any time.

Questions about The Burden

How much does The Burden charge for a podcast sponsorship?

Estimated rates are about $40 to $200 per episode for a host-read mid-roll, based on estimated downloads of 2,000 to 8,000 per episode. Final pricing depends on the show's own terms.

What is The Burden about?

The Burden is a true crime documentary series covering corrupt police in Baltimore and first-person accounts from criminals. It releases roughly weekly with episodes near 24 minutes.

How do I contact The Burden about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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