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The Cato Weekly Podcast, published by the Cato Institute, features scholars and policy analysts discussing individual liberty, limited government, free markets and peace. The show has 1,000 episodes in its feed, released roughly every five days, with a median length of about 30 minutes. Estimated downloads are 5,000 to 25,000 per episode, implying a host-read rate of $90 to $630 per episode.

Why brands sponsor The Cato Weekly Podcast

Weekly libertarian policy analysis for an engaged, older American audience of policy readers

  • Over 1,000 episodes and a Tuesday-to-Sunday cadence give a long, predictable run for a sponsor.
  • Apple Podcasts rating of 4.5 from 972 ratings signals an engaged listener base.
  • Episodes run about 30 minutes, long enough for a full host-read mid-roll.
Best forfinancial servicespolicy and advocacy campaignsbooks and education products
Watch forPolitically charged content; brands should confirm alignment with a partisan-leaning audience before booking.

Brand fit report

Content

Topics, IAB taxonomy
Politics45%
News and Politics30%
Business and Finance15%
Technology10%
Formats
panel discussion, expert analysis, narrative explainer
Tone
analytical, argumentative
Language
English
Production
Clean, edited audio
Typical length
26 to 43 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment55/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: Apple Podcasts ratings_count of 972 places the show in the 200 to 1,000 band (5,000 to 25,000), supported by a 1,000-episode back catalog, Acast hosting and a think-tank publisher.
Audience asks aboutWhat are the economic costs of a specific policy?How does government regulation affect everyday prices and housing?What do libertarian scholars think about current events and elections?
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
35%women
65%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicshigh

Family friendly
Episode titles cover policy, elections and foreign conflict ('Iran: Schrodinger's War') in analytical terms with no explicit flags; political content is the defining feature of the show.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 89 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence40 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 5 days.

Every Tuesday on The Cato Weekly Podcast , leading scholars and policy analysts from the Cato Institute delve into the big ideas shaping our world: individual liberty, limited government, free markets, and peace. Whether unpacking current events, debating civil liberties, exploring technological innovation, or tracing the history of classical liberal thought, we promise insightful analysis…
The Cato Weekly Podcast's own show description from the podcast feed

Do you make The Cato Weekly Podcast? Claim or remove this page.

About The Cato Weekly Podcast

The Cato Weekly Podcast is published by the Cato Institute, a Washington-based policy research organization, and features its scholars and policy analysts discussing individual liberty, limited government, free markets and peace. The show is hosted on Acast, with episodes released on a semiweekly schedule, and the feed lists 1,000 episodes with a median length of about 30 minutes. The Apple Podcasts listing shows 972 ratings with a 4.5 average, according to the Apple Podcasts data in the dossier.

Listeners are estimated, not measured. Based on the ratings count and show age, the show likely reaches roughly 5,000 to 25,000 downloads per episode, skewing toward adults aged 35 and older in the United States. The feed shows no sponsors, so the show is not a current advertising vehicle, and the publisher is a nonprofit research institute rather than a commercial network.

At an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll would typically range from about $90 to $630 per episode, buying reach among policy-engaged listeners. Brands in financial services, education and advocacy whose messaging fits a libertarian audience are the best fit.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Cato Weekly Podcast can edit or remove this page at any time.

Questions about The Cato Weekly Podcast

How much does The Cato Weekly Podcast charge for a podcast sponsorship?

Estimated at $90 to $630 per host-read mid-roll, based on an estimated 5,000 to 25,000 downloads per episode. Final pricing depends on the publisher's terms and the audience estimate.

What is The Cato Weekly Podcast about?

The show features Cato Institute scholars discussing individual liberty, limited government, free markets, peace and current policy debates from a libertarian perspective.

How do I contact The Cato Weekly Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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