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The Children's Book Podcast

Podcast · matthewcwinner.com · EN
Hosted by Matthew C. Winner

The Children's Book Podcast, hosted by Matthew C. Winner, interviews authors, illustrators and others who bring picture books and children's titles to market. The show has 865 episodes, released weekly, with typical episodes running about 32 to 33 minutes. Estimated downloads are 2,000 to 8,000 per episode, with a host-read rate of $40 to $200 per episode.

Why brands sponsor The Children's Book Podcast

Reach engaged parents, teachers and librarians through a weekly children's book show

  • 865 episodes and a weekly cadence give a sponsor a long, steady run of placements
  • Apple Podcasts rating of 4.5 from 343 ratings signals a loyal listener base
  • Interviews with well-known children's authors and illustrators create a trusted, family-friendly context
Best forchildren's publishing and book launcheseducational products for kidsfamily and classroom supplies
Watch forAudience figures are estimated from ratings, not verified downloads; ask the host for recent analytics.

Brand fit report

Content

Topics, IAB taxonomy
Books and Literature70%
Education20%
Arts & Entertainment10%
Formats
interview, tribute episode, short bonus reflection
Tone
warm, thoughtful
Language
English
Production
Clean, edited audio
Typical length
30 to 35 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 50%: 343 Apple ratings (50 to 200 band, shifted up toward the 200 to 1,000 band for a show with 865 episodes and strong weekly cadence), Podcast Index popularity 9, and a 2015 start, weighed against a long-running independent show with a sponsor partnership
Audience asks aboutHow do authors and illustrators create picture booksWhat does the path from manuscript to bookshelf look likeHow can teachers and librarians use new children's books
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
70%women
30%men
Countries
🇺🇸 United States80%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
Produced adpre-recorded ad inserted
Brands seen
Boyds Mills
Categories promoted
children's books and publishing
Affiliate links
No

The description says the show is brought to you in partnership with Boyds Mills, and the cover art carries a Boyds Mills co-branding mark, but no sponsor mention appears in the last 20 episode titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles and the description cover children's book creation and reading with no flagged content; the feed is marked not explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 21 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks14 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 55 days ago, a new one about every 7 days.

Celebrating the power of storytelling to reflect our world, expand our perspectives, and foster connections between readers of all ages. The Children's Book Podcast features interviews with authors, illustrators, and everyone involved in taking a book from drawing board to bookshelf. Hosted by Matthew C. Winner, a teacher, librarian, writer, and fan of kids. Brought to you in partnership with…
The Children's Book Podcast's own show description from the podcast feed

Do you make The Children's Book Podcast? Claim or remove this page.

About The Children's Book Podcast

The Children's Book Podcast is a weekly show that celebrates storytelling for young readers. Hosted by Matthew C. Winner, a teacher, librarian and writer, according to the show's description, the program interviews authors, illustrators and others involved in bringing a book to market. The website lists About and Contact pages for the host.

The show has released 865 episodes since April 2015 and typically runs 30 to 35 minutes. Apple Podcasts shows 343 ratings with an average of 4.5, which suggests a dedicated listener base. Listener estimates are approximate: based on ratings and show size, the show probably reaches roughly 2,000 to 8,000 downloads per episode, and the audience is likely parents, educators and children's book professionals.

The feed and description note a partnership with Boyds Mills. Host-read sponsorship at the estimated audience size would run roughly $40 to $200 per episode. Children's publishers, educational brands and family product companies are the most natural fits.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Children's Book Podcast can edit or remove this page at any time.

Questions about The Children's Book Podcast

How much does The Children's Book Podcast charge for a podcast sponsorship?

Based on estimated downloads of 2,000 to 8,000 per episode, a host-read mid-roll would run roughly $40 to $200 per episode. Final pricing depends on the host's terms and the placement.

What is The Children's Book Podcast about?

The show interviews authors, illustrators and other book professionals about how children's books are created, published and shared. It is released weekly and features episodes about 30 to 35 minutes long.

How do I contact The Children's Book Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked as well.

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