Starbooked

The Colin Cowherd Podcast

Hosted by Colin Cowherd, Eli Manning

The Colin Cowherd Podcast, distributed by iHeartPodcasts and The Volume, features host Colin Cowherd giving unfiltered takes and instant reactions to sports news, mainly the NFL and college football. The show has 1,000 episodes in its feed, updated about every two days, with a median length near 39 minutes. Estimated downloads are 20,000 to 80,000 per episode, with a rate of $360 to $2,000 per host-read mid-roll ad.

Why brands sponsor The Colin Cowherd Podcast

Daily NFL and college football audience from a major network show

  • Episodes publish every two days with 1,000 episodes in the feed and a 4.4 Apple rating from 1,135 ratings.
  • Median episode runs about 39 minutes, giving host-read ads room to land during the show.
  • Content centers on football and basketball, a fit for sports, fan gear, and fantasy-adjacent brands.
Best forsports apparelsports betting-adjacent apps (subject to compliance review)fan merchandise
Watch forEstimated audience is based on ratings alone; the show is a large network property, so independent micro-creator budgets may not fit.

Brand fit report

Content

Topics, IAB taxonomy
Sports85%
News15%
Formats
solo monologue, interview, co-hosted banter
Tone
opinionated, fast-paced
Language
English
Production
Studio production
Typical length
25 to 75 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: Apple ratings count of 1,135 places the show in the 1,000 to 5,000 band, with a high Podcast Index popularity score, a daily release cadence, a large network publisher, and a show over five years old in the Apple listing.
Audience asks aboutWhich NFL teams and quarterbacks are rising or decliningWeekly game previews and predictionsCollege football rankings and playoff outlook
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
25%women
75%men
Countries
🇺🇸 United States90%
🇨🇦 Canada5%
Other5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
The description says the show is 'no-holds-barred' and episode titles contain sports criticism, but no explicit flag is set and no adult, drug, or violence content appears in the titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 2 days ago, a new one about every 2 days.

100% unfiltered Colin. He delivers his no-holds-barred takes and instant reactions to the biggest stories in sports.
The Colin Cowherd Podcast's own show description from the podcast feed

Do you make The Colin Cowherd Podcast? Claim or remove this page.

About The Colin Cowherd Podcast

The Colin Cowherd Podcast is a sports commentary show distributed by iHeartPodcasts and The Volume. Host Colin Cowherd delivers unfiltered takes and instant reactions to the biggest sports stories, focusing on the NFL and college football, with recurring segments such as Prime Cuts and interviews with former players like Eli Manning. The feed lists 1,000 episodes, updated about every two days, with a median length near 39 minutes.

The show holds a 4.4 average rating from 1,135 ratings on Apple Podcasts, which places it in the mid-size band for sports shows. Listener figures are estimates, not published numbers: we estimate 20,000 to 80,000 downloads per episode, skewing male and concentrated in the United States. No sponsors were visible in the recent feed.

Based on the estimate, a host-read mid-roll ad costs about $360 to $2,000 per episode. Brands in sports apparel, fan merchandise, and other football-oriented categories are the most natural fit for this audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Colin Cowherd Podcast can edit or remove this page at any time.

Questions about The Colin Cowherd Podcast

How much does The Colin Cowherd Podcast charge for a podcast sponsorship?

Starbooked estimates $360 to $2,000 per host-read mid-roll ad, based on an estimated 20,000 to 80,000 downloads per episode at $18 to $25 per 1,000 downloads. Confirm current rates with the show before booking.

What is The Colin Cowherd Podcast about?

The show offers unfiltered sports commentary from host Colin Cowherd, with instant reactions to NFL and college football news, weekly previews, and interviews with former players and analysts.

How do I contact The Colin Cowherd Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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