Starbooked

The Hair Game, hosted by Eric Taylor, founder of Salon Republic, covers business, marketing and craft in the beauty industry through interviews with stylists and salon owners. The show has 650 episodes published roughly every two weeks, with full episodes about 40 to 50 minutes. Estimated downloads are 8,000 to 20,000 per episode, with an estimated rate of $140 to $500 per episode.

Why brands sponsor The Hair Game

Reach working hairstylists and salon owners who buy business and marketing tools

  • 650 episodes since 2017 with a loyal listener base and a 4.9 average Apple rating from 565 ratings
  • Guests are working stylists and industry educators, so listeners are active practitioners with buying power
  • Biweekly full episodes of about 40 to 50 minutes give a sponsor a long, attentive host-read window
Best forsalon software and booking toolsbeauty product and professional supply brandsmarketing and training services for stylists
Watch forAudience size is estimated from ratings, not published downloads, and no sponsor history is visible.

Brand fit report

Content

Topics, IAB taxonomy
Fashion and Beauty70%
Business30%
Formats
interview, co-hosted banter, highlight clips
Tone
practical, candid
Language
English
Production
Clean, edited audio
Typical length
40 to 50 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode8k–20k
Estimated, confidence 45%: Apple ratings_count of 565 (200 to 1,000 band), Podcast Index popularity 7, show older than five years, biweekly cadence, no sponsors seen
Audience asks abouthow to attract more clients as a stylisthow to price services and build a client bookhow to market a hair business online
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
60%women
40%men
Countries
🇺🇸 United States60%
🇨🇦 Canada10%
🇬🇧 United Kingdom10%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; episode pages promote the show's own Salon Republic video content and YouTube channel.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Feed is flagged explicit (explicit=1), and the description uses mild profanity.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 39 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks14 / 20

Recent episodes

Last six episodes from the show's feed, latest 7 days ago, a new one about every 2 days.

The Hair Game is a series brought to you by Salon Republic and hosted by founder Eric Taylor, who, after 25 yrs in the hair game, has seen a lot of s#!@ go down. We go deep with the beauty industry's most interesting players, we educate and tell stories about the things you care about, and we get into the business side of the game so you can earn more and keep more. Also check out the video…
The Hair Game's own show description from the podcast feed

Do you make The Hair Game? Claim or remove this page.

About The Hair Game

The Hair Game is a long-running podcast from Salon Republic, hosted by founder Eric Taylor, who brings more than 25 years of hair industry experience to the show. Each episode features interviews with beauty professionals about marketing, craft, confidence and running a business, with full episodes of about 40 to 50 minutes and a clip-based highlights version for each one. The feed lists 650 episodes, and the publisher's Apple Podcasts page updates the show biweekly.

The show has earned 565 Apple Podcasts ratings with an average of 4.9, according to the Apple listing. Audience figures are estimates only: based on those ratings and the show's age, we estimate 8,000 to 20,000 downloads per episode. Listeners appear to be working stylists and salon owners, and the content suggests a US-leaning audience, though this is inferred rather than measured. No sponsors are visible in the feed or episode pages, which promote the publisher's own video content.

A host-read mid-roll is estimated at $140 to $500 per episode. That range suits salon software, beauty product suppliers and training services that want to reach stylists directly. Brands that sell to working hairdressers and salon owners are the best fit.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Hair Game can edit or remove this page at any time.

Questions about The Hair Game

How much does The Hair Game charge for a podcast sponsorship?

Based on an estimated 8,000 to 20,000 downloads per episode, a host-read mid-roll is estimated at $140 to $500 per episode. These are estimates from public signals, not published rates.

What is The Hair Game about?

The Hair Game is a beauty industry podcast hosted by Eric Taylor of Salon Republic. It features interviews with stylists and salon professionals about marketing, craft, confidence and business, with new episodes roughly every two weeks.

How do I contact The Hair Game about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked directly.

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