The Hornady Podcast, published by ammunition and reloading manufacturer Hornady, is hosted by Seth Swerczek, its marketing communications manager. It covers hunting, shooting, reloading and the outdoor lifestyle. The show has 261 episodes, released weekly, typically 35 to 65 minutes long. Estimated downloads are 2,000 to 8,000 per episode, with a rate of $40 to $200 per episode.
Weekly firearms and reloading show with a loyal, highly rated audience
- 261 episodes released weekly, with a 4.8 average Apple Podcasts rating from 374 ratings
- Hosted by a marketing communications manager, with long-form, product-focused episodes of 35 to 65 minutes
- Listeners are engaged in hunting, shooting and reloading, a practical audience for ammunition and accessory brands
Brand fit report
Content
- Formats
- interview, co-hosted banter, product demonstration
- Tone
- technical, enthusiastic
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 40 to 65 minutes
Audience
Commercial
- Brands seen
- Hornady
- Categories promoted
- ammunition, reloading equipment, suppressors, biometric safes
- Affiliate links
- No
The show is owned by Hornady, and recent titles such as 'Ep. 248 - SureFire | Suppressors, Lights & Hard-Use Gear' and 'Ep. 251 - VEXIS | The Future of Biometric Security' feature brand products, but no separate sponsor is named.
Suitability GARM Brand Safety Floor + Suitability
Hunting and firearms content with a shooting focus, such as 'Ep. 254 - Do Muzzle Brakes Belong on Suppressors?', suits adult audiences; the site requires age confirmation of 18 or older.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.hornady.com/ |
| Apple Podcasts | podcasts.apple.com/podcast/id1603633739 |
| RSS feed | hornadymanufacturing.libsyn.com/rss |
Benchmark score: 87 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Ep. 258 - SBR Suppressed Ammunition | 2026-10-15 | 49 min |
| Ep. 257 - 2027 New Products Overview | 2026-10-14 | 1 h 10 min |
| Ep. 256 - Match Ammo on a Progressive Press? | 2026-10-08 | 44 min |
| Ep. 255 - Mini Action - Multi Purpose 6 ARC | 2026-10-01 | 34 min |
| Ep. 254 - Do Muzzle Brakes Belong on Suppressors? | TENET SUPPRESSORS | 2026-09-24 | 1 h 5 min |
| Ep. 253 - Make Reloading Great Again | Does Primer Seating Depth and T | 2026-09-17 | 1 h 3 min |
Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.
Join Seth Swerczek, Hornady Marketing Communications Manager, as we discuss all things hunting, shooting, reloading, and outdoor lifestyle.
About The Hornady Podcast
The Hornady Podcast is produced by Hornady Manufacturing and hosted by Seth Swerczek, its marketing communications manager, according to the feed and the Hornady website. The show covers hunting, shooting, reloading and the outdoor lifestyle. It publishes weekly, with 261 episodes and typical episodes of 35 to 65 minutes, and holds a 4.8 average rating from 374 ratings on Apple Podcasts.
Listeners are estimated, not reported, to be mostly American men in the 35 and older age range who are interested in firearms, ammunition and reloading. Recent episodes feature the company's own products, including suppressors and biometric safes, and no third-party sponsor is named. Estimated downloads are 2,000 to 8,000 per episode, so a host-read placement would cost roughly $40 to $200 per episode.
The show suits ammunition, outdoor, reloading and security brands seeking a focused, engaged audience. Brands whose products compete directly with Hornady's are unlikely to be accepted.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Hornady Podcast can edit or remove this page at any time.
Questions about The Hornady Podcast
How much does The Hornady Podcast charge for a podcast sponsorship?
Based on estimated downloads of 2,000 to 8,000 per episode, a host-read mid-roll ad would cost roughly $40 to $200 per episode. Exact rates are set by the show and are not published in the feed.
What is The Hornady Podcast about?
The Hornady Podcast covers hunting, shooting, reloading and the outdoor lifestyle. It is produced by Hornady Manufacturing and hosted by Seth Swerczek, with new episodes released weekly.
How do I contact The Hornady Podcast about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked. Sponsorship inquiries are typically handled by Hornady's marketing team.
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The Reloading Podcastpodcast | firearmsreloading | 5k | – | $40–200 | 22 |
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