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The Kings Beat Podcast

Podcast · kingsbeat.podbean.com · US · EN
Hosted by James Ham, Sean Cunningham, Brenden Nunes

The Kings Beat Podcast, hosted by James Ham, Sean Cunningham and Brenden Nunes, covers the Sacramento Kings basketball franchise, including roster moves, draft strategy and season analysis. The show has 358 episodes and publishes roughly every 15 days, with a median length of about 79 minutes. Downloads per episode are estimated at 2,000 to 8,000, implying an ad rate of roughly $40 to $200 per host-read mid-roll.

Why brands sponsor The Kings Beat Podcast

Sacramento Kings fans listen closely to this long-running, roughly 80-minute NBA analysis show

  • 358 episodes since 2018 give a deep, loyal back catalogue for sponsor placements.
  • Apple Podcasts rating of 4.6 from 179 ratings signals an engaged, committed listener base.
  • Hosts bring 30-plus years of combined Kings beat coverage, lending credibility to sponsor reads.
Best forsports apparel and fan merchandiselocal Sacramento services
Watch forAudience is estimated and tied to one NBA franchise, so reach is niche and season-dependent.

Brand fit report

Content

Topics, IAB taxonomy
Sports100%
Basketball100%
Formats
co-hosted banter, panel discussion, news analysis
Tone
analytical, candid
Language
English
Production
Clean, edited audio
Typical length
70 to 90 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment45/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 45%: 179 Apple ratings place the show in the 50 to 200 band, shifted for the 358-episode back catalogue and a broad Podcast Index popularity of 9, with Simplecast hosting and no named sponsors.
Audience asks aboutWhich free agents or trades could help the KingsHow the Kings draft and roster decisions will play outWhat the season outlook looks like
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
20%women
80%men
Countries
🇺🇸 United States90%
🇨🇦 Canada3%
Other7%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
ESPN 1320KCRA 3
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description names ESPN 1320 and KCRA 3 as the hosts' outlets, not as advertisers.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Sports analysis episodes with no flagged content; the feed marks the show as explicit (value 1), which is noted here as a caution.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 70 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks16 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 15 days.

ESPN 1320‘s Kings Insider James Ham Fox, KCRA 3's Sean Cunningham and The Kings Pulse Podcast’s Brenden Nunes bring you the latest on the Sacramento Kings. With more than 30 years of combined experience covering of the team, the trio pull back the veil on one of the most dysfunctional franchises in professional sports.
The Kings Beat Podcast's own show description from the podcast feed

Do you make The Kings Beat Podcast? Claim or remove this page.

About The Kings Beat Podcast

The Kings Beat Podcast covers the Sacramento Kings basketball franchise in depth, with discussion of roster moves, draft strategy, free agency and game-by-game season analysis. The feed credits James Ham, Sean Cunningham and Brenden Nunes as hosts, and the description cites their combined 30-plus years covering the team, along with work for ESPN 1320 and KCRA 3. Episodes publish about every 15 days, with a median length of roughly 79 minutes, across 358 episodes since April 2018.

The show carries an Apple Podcasts rating of 4.6 from 179 ratings. Audience figures are estimates only: listeners are likely Sacramento Kings fans and NBA followers, mostly in the United States. The feed shows no sponsor mentions, so the show has no visible advertising history.

The estimated 2,000 to 8,000 downloads per episode suggest a host-read mid-roll rate of roughly $40 to $200 per episode. This suits regional sports brands, fan merchandise and Sacramento-area local businesses seeking a dedicated sports audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Kings Beat Podcast can edit or remove this page at any time.

Questions about The Kings Beat Podcast

How much does The Kings Beat Podcast charge for a podcast sponsorship?

Based on an estimated 2,000 to 8,000 downloads per episode, a host-read mid-roll is estimated at roughly $40 to $200 per episode. Final pricing depends on the show's own terms.

What is The Kings Beat Podcast about?

The show covers the Sacramento Kings basketball team, including roster moves, draft strategy, free agency and season analysis, hosted by James Ham, Sean Cunningham and Brenden Nunes.

How do I contact The Kings Beat Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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