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The Long Term Investor

Podcast · www.TheLongTermInvestor.com · US · EN
Hosted by Peter Lazaroff

The Long Term Investor, hosted by Peter Lazaroff, CFA, CFP, Chief Investment Officer at Plancorp, covers evidence-based investing and personal finance. The show has 277 episodes released weekly, typically 25 to 50 minutes. Estimated downloads are 2,000 to 8,000 per episode, with a rate of $40 to $200 per episode for a host-read mid-roll. One distinctive detail: a 4.8 Apple Podcasts rating from 173 ratings.

Why brands sponsor The Long Term Investor

Engaged investing audience hearing a CFP's evidence-based advice weekly

  • 277 episodes with weekly releases build a consistent, long-running listener relationship.
  • A 4.8 Apple Podcasts average from 173 ratings signals strong listener satisfaction.
  • Episodes often run 25 to 50 minutes, giving room for a full host-read integration.
Best forfintech and investing appsfinancial planning and robo-advisor services
Watch forHost's firm Plancorp is a competitor for advisory clients; sponsors should fit an evidence-based, no-hype tone.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance60%
Business25%
Investing15%
Formats
interview, solo monologue, narrative
Tone
analytical, calm
Language
English
Production
Clean, edited audio
Typical length
15 to 55 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 60%: Apple Podcasts shows 173 ratings (the 50 to 200 band), adjusted upward because the show is under five years old, with 277 episodes, weekly cadence, and a Libsyn host.
Audience asks abouthow to build a simple investment portfoliowhether index funds are enoughhow to evaluate financial advisor fees
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
35%women
65%men
Countries
🇺🇸 United States85%
🇨🇦 Canada5%
🇬🇧 United Kingdom3%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the show promotes the host's firm Plancorp and his books, not third-party sponsors.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover investing, portfolios and behavioral finance with no explicit flags.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 83 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.

We all need to make smart decisions with our money. The Long Term Investor shows you how to do it. Hosted by the Chief Investment Officer at Plancorp and author of "Making Money Simple," Peter Lazaroff distills complex financial matters into easily digestible lessons. If you're ready to get a clear plan for your investments and personal finances, you're in the right place.
The Long Term Investor's own show description from the podcast feed

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About The Long Term Investor

The Long Term Investor is a weekly personal finance and investing podcast hosted by Peter Lazaroff, Chief Investment Officer at Plancorp and author of Making Money Simple, according to his website. The show has 277 episodes, with new episodes released weekly and a median length of about 26 minutes, per the RSS feed. Episodes cover evidence-based portfolio construction, behavioral finance and interviews with researchers and advisors.

The show holds a 4.8 average on Apple Podcasts from 173 ratings. Listener numbers are not published; estimates from ratings and show age suggest roughly 2,000 to 8,000 downloads per episode. Its audience is likely US-based investors and planners aged 25 and older, though this is an estimate.

No third-party sponsors were found in the feed. A host-read mid-roll would likely cost $40 to $200 per episode, a range suited to fintech, investing platforms and financial planning services.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Long Term Investor can edit or remove this page at any time.

Questions about The Long Term Investor

How much does The Long Term Investor charge for a podcast sponsorship?

Estimated rates are $40 to $200 per host-read mid-roll episode, based on an estimated 2,000 to 8,000 downloads per episode at $18 to $25 per 1,000. Final pricing should be confirmed with the show.

What is The Long Term Investor about?

The Long Term Investor is a weekly podcast on evidence-based investing, portfolio construction and personal finance. Host Peter Lazaroff, a CFA and CFP, interviews researchers and advisors and shares practical lessons.

How do I contact The Long Term Investor about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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