The Lore Lads
The Lore Lads, hosted by Aidan Mattis and Aidan Thornbury, covers paranormal topics, folklore, history and true crime in a weekly live show. The feed lists 215 episodes with a cadence of roughly every 2.5 days and a median length of about 80 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a mid-roll rate of about $90 to $625 per episode.
Weekly paranormal and true crime show with a 4.2 Apple rating and 237 ratings
- Episodes run about 80 minutes, giving host-read spots room for a full break.
- Over 200 episodes since June 2021 build a long archive with steady discovery.
- Audience is estimated to skew 25 to 34 and male, with the United States as the main market.
Brand fit report
Content
- Formats
- co-hosted banter, narrative, guest interview
- Tone
- irreverent, investigative
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 60 to 90 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- Yes
Funding link to Patreon at patreon.com/thelorelodge in the description; no sponsor mentions found in the feed.
Suitability GARM Brand Safety Floor + Suitability
Feed carries the explicit flag and true crime episodes such as Chance Englebert Was Murdered and the JonBenet Ramsey investigation involve violent crime.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | podcasters.spotify.com/pod/show/aidan-thornbury4… |
| Apple Podcasts | podcasts.apple.com/podcast/id1578773459 |
| RSS feed | anchor.fm/s/1133ed4c4/podcast/rss |
Benchmark score: 55 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| The Real Questions We Should Ask About 9/11 | 2026-10-15 | 1 h 16 min |
| Was there more than one Zodiac Killer? | 2026-10-13 | 40 min |
| Was Amy Eskridge Actually Onto Something? | 2026-10-08 | 1 h 2 min |
| What Really Happened to the Lost Dutch Girls? | 2026-10-06 | 54 min |
| The Chaotic First 48 Hours of the JonBenet Ramsey Investigation | 2026-10-05 | 1 h 10 min |
| BREAKING: UFOs Operated by Interdimensional Sasquatch | 2026-10-01 | 1 h 6 min |
Last six episodes from the show's feed, latest 4 days ago, a new one about every 3 days.
Aidan Mattis and Aidan Thornbury discuss the paranormal, folklore, history, and other nonsense in this weekly live show. Support us on Patreon at https://patreon.com/thelorelodge
About The Lore Lads
The Lore Lads is a weekly live podcast hosted by Aidan Mattis and Aidan Thornbury, as listed in the feed and on Apple Podcasts. The show covers the paranormal, folklore, history and true crime, mixing co-hosted discussion with occasional guest interviews. Episodes have been published since June 2021, with 215 episodes in the feed and a median length of about 80 minutes.
The show has a 4.2 average rating from 237 ratings on Apple Podcasts. Listeners are estimated to be mostly adults aged 25 to 34 in the United States, though these figures are estimates, not published data. The feed shows no sponsor mentions, and the show's Patreon page is its only funding link.
Estimated downloads run 5,000 to 25,000 per episode, which puts a host-read mid-roll at roughly $90 to $625 per episode. The show suits brands in streaming, games and outdoor products that are comfortable with true crime and conspiracy content.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Lore Lads can edit or remove this page at any time.
Questions about The Lore Lads
How much does The Lore Lads charge for a podcast sponsorship?
Estimated mid-roll host-read rates are about $90 to $625 per episode, based on an estimated 5,000 to 25,000 downloads per episode at $18 to $25 per 1,000. Final pricing depends on the agreed terms.
What is The Lore Lads about?
The Lore Lads is a weekly live podcast hosted by Aidan Mattis and Aidan Thornbury. It covers paranormal topics, folklore, history and true crime, with episodes often running about 80 minutes.
How do I contact The Lore Lads about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked directly through Starbooked, which handles the outreach and scheduling for sponsorship requests.
Similar creators
Podcast and other creators in true crime, ranked by score.
| Creator | Niches | Est. downloads | Median views | Rate | Score |
|---|---|---|---|---|---|
World's Greatest Conpodcast | true crimehistory | 15k | – | $90–620 | 55 |
Zero Hour: A History of 9/11podcast | true crimehistory | 2k | – | $40–90 | 55 |
Malice: A True Crime Podcastpodcast | true crimecriminal psychology | 5k | – | $40–200 | 55 |
Avery After Darkpodcast | true crimeparanormal | 15k | – | $90–620 | 54 |
| true crimetravel | 5k | – | $40–200 | 54 | |
Who Killed Kurt OFFICIAL@whokilledkurtorg · US | true crimekurt cobain case | 52k | 8.2k | $160–290 | 54 |