Starbooked

The Lutheran Hour, produced by Lutheran Hour Ministries, delivers Christ-centered devotional messages on faith, forgiveness, and everyday discipleship. The show has 470 episodes released roughly weekly, with typical episodes running about 28 minutes. Estimated downloads per episode are 2,000 to 8,000 (estimated), a rate of $40 to $200 per episode.

Why brands sponsor The Lutheran Hour

A 60-year-plus devotional audience of faithful weekly listeners

  • Weekly 28-minute devotional episodes produced to a high standard across 470 episodes
  • Apple Podcasts rating of 4.8 from 416 ratings, with 378 five-star reviews
  • Faith-centered content on forgiveness, anxiety, depression and purpose suits values-driven brands
Best forfaith-aligned consumer productsfamily and wellness brands seeking a devotional contextnonprofit or mission-driven sponsors
Watch forAudience is likely older and religiously committed; secular or youth-focused campaigns may underperform.

Brand fit report

Content

Topics, IAB taxonomy
Religion & Spirituality100%
Formats
solo monologue, sermon-style talk, narrative
Tone
devotional, earnest
Language
English
Production
Studio production
Typical length
28 to 29 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 60%: Apple ratings_count of 416 falls in the 200 to 1,000 band (5,000 to 25,000), adjusted down for a show that is long-running but has slow rating accumulation and a niche religious audience, and adjusted for a 28-minute weekly cadence and no named sponsors; the 50 to 200 band range of 2,000 to 8,000 is used as the operating estimate.
Audience asks abouthow to apply Scripture to daily struggleshow to grow faith through anxiety or depressionwhat forgiveness and grace mean in practice
Age
10%18-24
15%25-34
20%35-44
55%45+
Gender
55%women
45%men
Countries
🇺🇸 United States85%
🇨🇦 Canada5%
🇦🇺 Australia3%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

The website asks listeners to give to the mission, with 'Give Now' and planned giving links, but the feed has no funding links; the show carries no sponsor mentions.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles such as 'Forgiveness Is a Non-Negotiable' and 'Journey Through Depression' are devotional and gentle; no explicit flags are present.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 79 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence43 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

EpisodeDateLength
Covered2026-10-1129 min
Embrace Life2026-10-0429 min
Teachable2026-09-2729 min
High Bar to Clay Jar2026-09-2029 min
Forgiveness Is a Non-Negotiable2026-09-1329 min
Come and See2026-09-0629 min

Last six episodes from the show's feed, latest 8 days ago, a new one about every 7 days.

The Lutheran Hour was first broadcast Oct. 2, 1930 and continues to air today, making it the world’s oldest continually broadcast Christ-centered radio program. Learn more at lhm.org/the-lutheran-hour/ .
The Lutheran Hour's own show description from the podcast feed

Do you make The Lutheran Hour? Claim or remove this page.

About The Lutheran Hour

The Lutheran Hour is a Christ-centered devotional podcast produced by Lutheran Hour Ministries, a global mission organization that shares the Gospel in more than 60 countries according to the organization's website. The show has 470 episodes in its feed, released roughly every seven days, with episodes typically running about 28 minutes. Recent episodes address forgiveness, anxiety, depression, and Scripture, in a format of solo devotional talks.

The show holds a 4.8 average rating from 416 ratings on Apple Podcasts, with 378 five-star reviews, which the platform data provides. Audience figures are estimates only, not published by the show: roughly 2,000 to 8,000 downloads per episode, with listeners likely skewing older and religiously committed. No sponsors were seen in the feed; the show is funded through ministry giving.

Based on the dossier, an estimated per-episode host-read sponsorship would run about $40 to $200, which suits faith-aligned or mission-driven sponsors rather than general consumer campaigns.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Lutheran Hour can edit or remove this page at any time.

Questions about The Lutheran Hour

How much does The Lutheran Hour charge for a podcast sponsorship?

Estimated host-read rates are about $40 to $200 per episode, based on an estimated 2,000 to 8,000 downloads per episode. Actual rates depend on the show's agreement with its publisher.

What is The Lutheran Hour about?

The Lutheran Hour is a weekly Christ-centered devotional podcast from Lutheran Hour Ministries, with episodes of about 28 minutes on faith, forgiveness, and daily life.

How do I contact The Lutheran Hour about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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