Starbooked

The Michael Berry Show, hosted by Michael Berry on KTRH Houston and distributed by iHeartPodcasts, covers politics, current events and local Houston stories in a daily talk format. The feed lists 1,000 episodes, updated daily, with a median length of about 31 minutes. Estimated downloads are 20,000 to 80,000 per episode (estimated), a rate of roughly $360 to $2,000 per mid-roll.

Why brands sponsor The Michael Berry Show

Daily Houston political talk with a large, loyal, older audience

  • The feed lists 1,000 episodes and updates daily on iHeart distribution.
  • Apple Podcasts shows 2,257 ratings averaging 4.7 stars.
  • Median episode length of about 31 minutes gives room for host-read mid-rolls.
Best forlocal Houston service businessesbrand awareness campaigns with a 45+ audience
Watch forHeavily partisan content makes this a political-suitability decision for many brands.

Brand fit report

Content

Topics, IAB taxonomy
Politics60%
News20%
Society & Culture20%
Formats
co-hosted banter, call-in segments, interview
Tone
opinionated, conversational
Language
English
Production
Clean, edited audio
Typical length
30 to 35 minutes

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment45/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: apple_podcasts ratings_count of 2,257 (1,000 to 5,000 band), a 2017 listing, a daily cadence, a broadcast radio parent and an iHeart distribution network.
Audience asks aboutWhat is the latest on the upcoming Texas elections?How should listeners respond to the political developments discussed?Who are the guests and what local issues are being covered?
Age
5%18-24
12%25-34
18%35-44
65%45+
Gender
40%women
60%men
Countries
🇺🇸 United States95%
🇨🇦 Canada2%
🇲🇽 Mexico1%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
KTRHiHeartPodcasts
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the episode titles reference a mattress retailer's segment, but no paid placement is named in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicshigh

Titles such as "Protect Your Kids, Take Back America & Expose the Political Playbook" and "Talarico Under Fire" show heavily partisan political content, which many brands treat as a suitability risk.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 2 days ago.

Politics and current events from the Czar of Talk Radio.
The Michael Berry Show's own show description from the podcast feed

Do you make The Michael Berry Show? Claim or remove this page.

About The Michael Berry Show

The Michael Berry Show is a daily talk program hosted by Michael Berry and carried on KTRH Houston, distributed through iHeartPodcasts. The feed lists 1,000 episodes covering politics, current events and local Houston topics, with episodes typically running about 31 minutes. The show's Apple Podcasts listing describes it as updated daily.

The show is heavily partisan in tone, and episode titles from the feed reflect political debate and call-in segments. Apple Podcasts shows 2,257 ratings averaging 4.7 stars. Audience figures are estimates only: roughly 20,000 to 80,000 downloads per episode, with the listener base likely skewing older and toward Texas.

No sponsor mentions were found in the feed. Based on the estimated audience, a host-read mid-roll would cost about $360 to $2,000 per episode. The show suits local Houston businesses and brands seeking an older audience that can tolerate politically charged content.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Michael Berry Show can edit or remove this page at any time.

Questions about The Michael Berry Show

How much does The Michael Berry Show charge for a podcast sponsorship?

Based on an estimated 20,000 to 80,000 downloads per episode, a host-read mid-roll would cost roughly $360 to $2,000. Rates are estimates derived from listener signals, not published prices.

What is The Michael Berry Show about?

It is a daily talk show hosted by Michael Berry on KTRH Houston, covering politics, current events and local Houston stories. Episodes typically run about 31 minutes.

How do I contact The Michael Berry Show about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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