Starbooked

The MinnMax Show

Podcast · minnmax.com · US · EN
Hosted by Ben Hanson, Kyle Hilliard, Suriel Vazquez, Jeff Marchiafava

The MinnMax Show, hosted by Ben Hanson and a rotating group of former Game Informer staff, covers weekly video game news, reviews and industry stories. With 368 episodes released roughly every 7 days and a median length of about 150 minutes, estimated downloads sit around 5,000 to 25,000 per episode, giving an estimated rate of $90 to $625 per host-read mid-roll.

Why brands sponsor The MinnMax Show

Weekly game industry talk from former Game Informer staff with a 4.9 Apple rating

  • Apple Podcasts shows 2,276 ratings averaging 4.9 out of 5 across 368 episodes
  • Episodes run about 2.5 hours weekly, leaving room for longer host-read segments
  • Sponsors previously named include Asmodee, iam8bit and Diverge Coffee, showing prior fit for gaming and lifestyle brands
Best forvideo game launchesgaming accessories and peripheralstabletop and collectibles brands
Watch forAudience figures are estimates; the 48,000 weekly figure is self-reported and unverified.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming85%
Entertainment News10%
Technology & Computing5%
Formats
co-hosted banter, news roundup, guest interview, listener feedback segment
Tone
conversational, enthusiastic
Language
English
Production
Clean, edited audio
Typical length
120 to 180 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 70%: Apple Podcasts ratings_count of 2,276 places the show in the 1,000 to 5,000 band (20,000 to 80,000), adjusted down toward 5,000 to 25,000 given the niche and a 48,000 weekly audience claim on the website, which is a self-reported figure that likely spans platforms.
Audience asks aboutWhich new games are worth buying this monthHow upcoming releases and console news affect playersWhat the hosts think of recent reviews and industry controversies
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
30%women
70%men
Countries
🇺🇸 United States60%
🇨🇦 Canada10%
🇬🇧 United Kingdom10%
Other20%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
Host-readhost reads the sponsor message
Brands seen
AsmodeeFixture Gamingiam8bitGlitch/Tribe GamesBam BoxDiverge Coffee
Categories promoted
tabletop games, video game merchandise, vinyl and collectibles, coffee
Affiliate links
Yes

The website's sponsorship page lists past sponsors and offers a $50 slideshow placement, and the Patreon funding link appears in the description; no sponsor mentions were found in the last 20 episode titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover games such as Castlevania, Silent Hill and Resident Evil with no explicit flags; the feed carries no explicit marker (explicit=0).

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 98 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

Released every Thursday, The MinnMax Show features former Game Informer employees and beyond talking about the week's most exciting games or game industry news before reading feedback from the Patreon community found at patreon.com/minnmax.
The MinnMax Show's own show description from the podcast feed

Do you make The MinnMax Show? Claim or remove this page.

About The MinnMax Show

The MinnMax Show is a weekly video game podcast hosted by Ben Hanson and former Game Informer colleagues, covering new releases, reviews and industry news. Episodes are published every seven days and run a median of about 2.5 hours, with listener Patreon feedback read at the end of each show. The show's website lists the hosts and describes the team as former Game Informer employees.

Apple Podcasts shows 2,276 ratings with an average of 4.9 out of 5. Audience size is estimated at roughly 5,000 to 25,000 downloads per episode, based on rating volume and niche, and the website separately claims a weekly audience of over 48,000. Listeners are likely gamers aged mostly between 18 and 44, with an estimated majority of men.

The show has previously run sponsor reads for brands including Asmodee, iam8bit and Diverge Coffee. Based on estimated downloads, a host-read mid-roll would cost roughly $90 to $625 per episode, suiting game publishers, accessory makers and collectibles brands. Sources: the RSS feed, the MinnMax website and Apple Podcasts.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The MinnMax Show can edit or remove this page at any time.

Questions about The MinnMax Show

How much does The MinnMax Show charge for a podcast sponsorship?

Estimated host-read mid-roll rates run about $90 to $625 per episode, based on estimated downloads of 5,000 to 25,000 per episode. The website also lists a $50 slideshow placement option.

What is The MinnMax Show about?

The MinnMax Show is a weekly video game podcast from former Game Informer staff. It covers new releases, reviews, industry news and listener feedback, with episodes running about 2.5 hours.

How do I contact The MinnMax Show about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked directly.

Similar creators

Podcast and other creators in video games, ranked by score.