The Naked Dev
The Naked Dev (@the-naked-dev) is a Netherlands-based YouTube channel by a solo game developer making Unity tutorials, engine commentary and asset-pack showcases. The channel has about 3,000 subscribers and a median of roughly 656 views per video, uploading around 15 videos a year. Estimated sponsored integration rate: $150 to $250 per video, with sponsorships reviewed case by case.
Reach Unity developers choosing tools and assets at the moment of purchase
- Median of about 656 views per video, with the top upload near 7,700 views on a new asset release
- Tutorial and asset showcase format suits B2B tool and engine plugin launches
- At $20 to $35 CPM, a video costs roughly what a paid ad would, with the added trust of a developer voice
Brand fit report
Content
- Formats
- tutorial, asset pack showcase, opinion commentary, livestream
- Tone
- candid, technical
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 5 to 10 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- game development tools, game engine assets
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel promotes its own Unity asset packs and a Unity affiliate-style link appears in the description of the Frame Generation video.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles such as 'I Accidentally made a Game to PLEASURE Myself!' carry a suggestive phrase, but the content is about game design; no other flags found in recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 3k | 656 | 10 |
Benchmark score: 38 / 100
Public rule, same for everyone. How it works.
Recent videos
▶GigaLights - Release Trailer - Infinite Lights for Unity · 7.7k views
▶GigaLights - Infinite Lights for Unity - Campfire Demo Compa · 689 views
▶GigaLights - Infinite Lights for Unity - Garden Demo Showcas · 618 viewsLast three uploads, latest 4 days ago.
At The Naked Dev, we design and build Unity assets with a performance-first mindset that works across all Unity versions and render pipelines. From Built-in to URP and HDRP, our tools are engineered to integrate cleanly, behave predictably, and deliver measurable gains in real production environments. ———CONTACT——— Want to get in contact with me? Discord: https://discord.gg/r9jkRzaPtC Email: info@thenakeddev.com
About The Naked Dev
The Naked Dev is a YouTube channel run by a solo game developer based in the Netherlands. The creator posts Unity tutorials, commentary on render pipelines such as BIRP, URP and HDRP, hardware advice for game development, and showcases of the creator's own Unity asset packs. Uploads run about 15 videos a year, typically 5 to 10 minutes long, filmed on camera in a low-production style.
The audience is estimated, not measured: mostly English-speaking indie and hobbyist Unity developers, likely skewing male and aged 25 to 34, with viewers in the United States, the United Kingdom and Germany alongside the Netherlands. Median views sit near 656 per video, and a few launch videos reach several thousand.
Brands who make Unity tools, engine plugins or developer hardware may find this channel useful. The estimated sponsored rate is $150 to $250 per video, which works out to roughly $20 to $35 per 1,000 median views, comparable to a paid ad CPM of $10 to $30 but with a developer's endorsement attached.
Written from The Naked Dev's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. The Naked Dev can edit or remove this page at any time.
Questions about The
How much does The Naked Dev charge for a sponsored video?
The estimated rate is $150 to $250 per sponsored video, based on about 656 median views and a CPM of $20 to $35. The channel has no sponsorships on record, so the rate is an estimate and should be confirmed directly with the creator.
What does The Naked Dev post about on YouTube?
The channel covers Unity game development, including render pipelines, performance tuning, Steam and Switch publishing, and game marketing. It also showcases the creator's own Unity asset packs and shares solo development experience.
How do I contact The Naked Dev for a brand deal?
Contact details are listed on the channel, including an email address and a Discord link. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
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