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The Old Man and the Three

Hosted by Cam Johnson, Tommy Alter

The Old Man and the Three, produced by ThreeFourTwo Productions and Wondery, is a weekly NBA podcast hosted by Cam Johnson with Tommy Alter. It covers game analysis, trends and interviews from a current player's perspective. The show has 376 episodes, releases about every five days, and runs around 45 minutes. Estimated downloads are 20,000 to 80,000 per episode, implying a rate of $360 to $2,000 per mid-roll read.

Why brands sponsor The Old Man and the Three

Weekly NBA analysis from an active player, with 20,000 to 80,000 estimated downloads per episode

  • Current NBA player co-hosts weekly analysis, with 2,976 Apple Podcasts ratings averaging 4.8 stars.
  • Episodes run about 45 minutes on a five-day cadence across 376 episodes since 2020.
  • Playoff coverage including the 2026 Knicks Finals run gives sponsors timely basketball audiences.
Best forSports apparel and footwearSports nutrition and recoveryStreaming and sports media
Watch forDownloads are estimated from ratings, not published, and the explicit flag limits family-oriented categories.

Brand fit report

Content

Topics, IAB taxonomy
Sports85%
Basketball60%
Interview15%
Formats
co-hosted analysis, interview, mailbag
Tone
analytical, conversational
Language
English
Production
Studio production
Typical length
35 to 60 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: Apple ratings_count of 2,976 places the show in the 1,000 to 5,000 band (20,000 to 80,000 downloads), supported by Wondery affiliation, weekly cadence and high Podcast Index popularity.
Audience asks aboutWhich NBA teams are rising or declining after recent gamesHow playoff series like the Knicks and Spurs Finals unfoldedWhat player trades and offseason moves mean for contenders
Age
25%18-24
35%25-34
25%35-44
15%45+
Gender
30%women
70%men
Countries
🇺🇸 United States70%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
Wondery
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description names only Wondery as the production company.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Feed carries an explicit flag and titles such as 'Bomani Jones, Adam Friedland...This Podcast Goes Off the Rails' suggest informal language.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 77 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks7 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 5 days.

The Old Man and the Three is back with a new host, NBA sharpshooter and Denver Nuggets forward, Cam Johnson. Every week, Cam joins Tommy Alter for insightful analysis of NBA games, trends, strategy and major moments in hoops culture along with exclusive interviews and highlights — all from a current player’s perspective. The legacy continues! Don’t worry, The Young Man and the Three isn't going…
The Old Man and the Three's own show description from the podcast feed

Do you make The Old Man and the Three? Claim or remove this page.

About The Old Man and the Three

The Old Man and the Three is a weekly NBA podcast now hosted by Cam Johnson, a Denver Nuggets forward, with Tommy Alter. The feed describes it as analysis of games, trends and strategy, plus exclusive interviews and highlights from a current player's perspective. It is produced by ThreeFourTwo Productions and Wondery, according to the feed.

The show has 376 episodes and releases roughly every five days, with a median episode length of about 45 minutes. Apple Podcasts lists 2,976 ratings averaging 4.8 stars, which places it in the top tier of sports podcasts on that platform.

Listeners are estimated, not measured, to be mainly basketball fans in the United States, with an estimated 20,000 to 80,000 downloads per episode. The feed shows no sponsors, so the show suits sports apparel, footwear and nutrition brands. Estimated rate is $360 to $2,000 per host-read mid-roll ad.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Old Man and the Three can edit or remove this page at any time.

Questions about The Old Man and the Three

How much does The Old Man and the Three charge for a podcast sponsorship?

Estimated rates are $360 to $2,000 per host-read mid-roll ad, based on an estimated 20,000 to 80,000 downloads per episode. Final pricing depends on the placement and the show's own terms.

What is The Old Man and the Three about?

It is a weekly NBA podcast hosted by Cam Johnson with Tommy Alter. It features game analysis, trends, strategy and interviews with players and other figures in basketball.

How do I contact The Old Man and the Three about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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