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The Powell Movement

Podcast · www.thepowellmovement.com · EN
Hosted by Mike Powell

The Powell Movement, hosted by Mike Powell, is a weekly action sports podcast interviewing skiers, snowboarders, bikers, skaters and industry figures. It has 500 episodes since 2017, runs about 70 to 90 minutes per episode, and has an estimated 5,000 to 25,000 downloads per episode, with sponsorship rates of about $90 to $620 per host-read mid-roll.

Why brands sponsor The Powell Movement

Weekly action sports interviews with 500 episodes and a loyal ski and snowboard audience

  • 500 episodes since 2017 with a weekly release schedule and long-form interviews.
  • Apple Podcasts rating of 4.9 from 826 ratings, with 95 percent of ratings at five stars.
  • Guests span pro skiers, snowboarders, skaters and industry founders, matching gear and lifestyle brands.
Best forski and snowboard gearoutdoor eyewear and apparelaction sports brand awareness
Watch forExplicit flag and cannabis-themed episodes may not suit family-oriented brands.

Brand fit report

Content

Topics, IAB taxonomy
Sports80%
Hobbies & Interests15%
Business & Finance5%
Formats
interview, co-hosted banter, live event recap
Tone
conversational, enthusiastic
Language
English
Production
Clean, edited audio
Typical length
50 to 90 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment90/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: 826 Apple ratings suggests 5,000 to 25,000 band, adjusted for 500 episodes, weekly cadence, long episodes and Podcast Index popularity 9.
Audience asks aboutHow do pro skiers and snowboarders build their careers?What is the history of action sports brands and athletes?What are the best ski and snowboard gear and trips?
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
25%women
75%men
Countries
🇺🇸 United States60%
🇨🇦 Canada15%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
ElanK2Pit Viper
Categories promoted
ski equipment, snowboard equipment, eyewear
Affiliate links
No

Episode titles name Elan Factory Tour and Trip and Pit Viper co-founder, but no sponsor mentions or ad segments are visible in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugsmedium
Violencelow
Politicslow

Feed is flagged explicit (1), and episode 481 is titled The 420 Episode, indicating cannabis discussion.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 30 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks14 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 49 days ago, a new one about every 7 days.

The Powell Movement is the podcast that pushes the envelope and is designed to be the go-to show for sports enthusiasts who want to know what it takes to achieve success.
The Powell Movement's own show description from the podcast feed

Do you make The Powell Movement? Claim or remove this page.

About The Powell Movement

The Powell Movement is a weekly action sports podcast hosted by Mike Powell, according to the show feed and thepowellmovement.com. It interviews athletes from skiing, snowboarding, biking and skating, along with industry insiders and musicians. The show has released 500 episodes since January 2017, with episodes typically running 50 to 90 minutes.

Apple Podcasts lists a 4.9 average rating from 826 ratings. Listener numbers are not published; we estimate 5,000 to 25,000 downloads per episode, so the audience is likely skiers, snowboarders and action sports fans, mostly in the United States. Guests in recent episodes include Seth Morrison and Glen Plake, and no sponsor mentions appear in the feed.

Based on that estimate, a host-read mid-roll would cost roughly $90 to $620 per episode. The show suits outdoor gear, eyewear and apparel brands seeking action sports credibility.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Powell Movement can edit or remove this page at any time.

Questions about The Powell Movement

How much does The Powell Movement charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll ad is roughly $90 to $620 per episode. Final pricing depends on the agreed placement and terms with the host.

What is The Powell Movement about?

The Powell Movement is a weekly action sports podcast hosted by Mike Powell. It interviews skiers, snowboarders, skaters, bikers and industry figures about careers, gear and culture.

How do I contact The Powell Movement about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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