Starbooked

The Profitable Play Podcast, hosted by Michele Caruana, offers business tips for indoor play centers, play cafes and soft play rental operators. It has 381 episodes with a weekly-to-biweekly cadence and a median length of about 54 minutes. Estimated downloads are 2,000 to 8,000 per episode, with a rate of $40 to $200 per host-read mid-roll ad.

Why brands sponsor The Profitable Play Podcast

Reach indoor play operators actively running and growing family-focused businesses

  • Niche audience of play center and play cafe owners making purchasing decisions for their businesses
  • Consistent publishing history of 381 episodes with a weekly update schedule and Apple rating of 5.0 from 177 ratings
  • Listeners are business owners with an operational need for software, equipment, insurance and marketing tools
Best forB2B software and point-of-sale toolsplay equipment and furniture suppliersinsurance and payment services for small venues
Watch forAudience is small and specialized; download estimates are modeled, not measured.

Brand fit report

Content

Topics, IAB taxonomy
Business70%
Marketing20%
Careers10%
Formats
solo monologue, interview, case study
Tone
practical, encouraging
Language
English
Production
Clean, edited audio
Typical length
35 to 55 minutes

Audience

Commercial intent55/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 50%: 177 Apple ratings suggest 2,000 to 8,000 downloads per episode, adjusted for 381 episodes, weekly cadence, and a niche audience; Podcast Index popularity 4 and no named sponsors.
Audience asks aboutHow to increase profitability of a play cafeHow to market and attract local familiesHow to manage staff and operations in a play space
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
60%women
40%men
Countries
🇺🇸 United States45%
🇨🇦 Canada25%
🇬🇧 United Kingdom10%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the website links to the host's own courses, consulting, web design and soft play rental services.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover business operations and marketing for children's play venues with no flagged content; the feed is not marked explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 49 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence34 / 50
Activity Episodes in the last 90 days, weekly is full marks12 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 14 days ago, a new one about every 11 days.

If you own or manage an indoor play center, play cafe, indoor playground, family entertainment center, mobile soft play rental business or really any business that serves local children and families, and you want to operate with more EASE and JOY, all while making the living you dreamed of– I created the profitable play podcast just for you. Join me, your host, Michele Caruana, for small but…
The Profitable Play Podcast's own show description from the podcast feed

Do you make The Profitable Play Podcast? Claim or remove this page.

About The Profitable Play Podcast

The Profitable Play Podcast is hosted by Michele Caruana and covers business operations, marketing and management for indoor play centers, play cafes and soft play rental businesses. According to the show's website and feed, it has released 381 episodes, with an update schedule listed as weekly on Apple Podcasts and episodes typically running 35 to 55 minutes.

Apple Podcasts shows 177 ratings with an average of 5.0 stars. Listeners are estimated to be owners and managers of family entertainment and play businesses, though this is an estimate rather than measured data. The feed shows no named sponsors; the website promotes the host's own courses, consulting and web design services.

Estimated downloads are 2,000 to 8,000 per episode. A host-read mid-roll ad is estimated at $40 to $200 per episode, and the rate suits brands selling equipment, software, insurance or payment services to play venue operators.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Profitable Play Podcast can edit or remove this page at any time.

Questions about The Profitable Play Podcast

How much does The Profitable Play Podcast charge for a podcast sponsorship?

Estimated host-read mid-roll rates are $40 to $200 per episode, based on modeled downloads of 2,000 to 8,000 per episode at $18 to $25 per 1,000. Actual pricing depends on the show's terms.

What is The Profitable Play Podcast about?

The show gives weekly business tips for indoor play centers, play cafes and soft play rental operators, covering operations, marketing, staffing and profitability for children's play venues.

How do I contact The Profitable Play Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.