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The Pulse

Podcast · whyy.org/programs/the-pulse · US · EN
Hosted by Maiken Scott

The Pulse, hosted by Maiken Scott and produced by WHYY, explores health and science stories, from operating rooms and labs to historical innovations. It publishes weekly, with 222 episodes since 2021 and episodes of about 50 minutes. Estimated downloads are 8,000 to 30,000 per episode, implying a sponsorship rate of $140 to $750 per episode.

Why brands sponsor The Pulse

Weekly science and health stories from a trusted public-radio newsroom

  • Public-radio distribution through WHYY and NPR member stations gives a credible editorial setting.
  • Episodes run about 50 minutes, long enough for a host-read mid-roll with room for context.
  • Health and science topics suit brands in wellness, healthcare services, and consumer health.
Best forhealth and wellness brandshealthcare services and awareness campaigns
Watch forAudience size is estimated from Apple ratings, and no sponsor history is visible in the feed.

Brand fit report

Content

Topics, IAB taxonomy
Health & Fitness55%
Science45%
Formats
narrative, interview, explainer
Tone
curious, informative
Language
English
Production
Studio production
Typical length
45 to 50 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode8k–30k
Estimated, confidence 50%: 316 Apple ratings (band of 5,000 to 25,000 per episode), a 4.5-year-old show with no upward shift, Podcast Index popularity 9, and public-radio distribution through NPR member stations.
Audience asks aboutwhy medical care works the way it doeswhat the latest health science actually showshow scientific discoveries affect everyday life
Age
null%18-24
null%25-34
null%35-44
null%45+
Gender
null%women
null%men
Countries
🇺🇸 United Statesnull%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

The website carries a generic 'WHYY thanks our sponsors — become a WHYY sponsor' banner and no named sponsors appear in the feed, titles or description.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugsmedium
Violencelow
Politicslow

Family friendly
Titles cover alcohol's effects on the brain and antidepressant withdrawal, which are factual health topics rather than explicit content; no explicit flag is set.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 86 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks19 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

Go on an adventure into unexpected corners of the health and science world each week with award-winning host Maiken Scott. The Pulse takes you behind the doors of operating rooms, into the lab with some of the world's foremost scientists, and back in time to explore life-changing innovations. The Pulse delivers stories in ways that matter to you, and answers questions you never knew you had.
The Pulse's own show description from the podcast feed

Do you make The Pulse? Claim or remove this page.

About The Pulse

The Pulse is a weekly health and science podcast produced by WHYY, the public media organization serving the Philadelphia region. Host Maiken Scott, as listed on the WHYY website and in the feed, takes listeners into operating rooms, research labs and the history of medical innovation. Episodes run about 50 minutes, and the show has published 222 episodes since 2021 with a weekly cadence.

The show holds 316 Apple Podcasts ratings with a 4.6 average, according to Apple Podcasts. Listener figures are estimates: roughly 8,000 to 30,000 downloads per episode, based on rating volume and distribution through NPR member stations. The feed and the WHYY website show a general sponsor call-to-action, and no named sponsors were found.

Estimated sponsorship rates are $140 to $750 per episode for a host-read mid-roll. Brands in wellness, consumer health and healthcare services are the most likely fit for this audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Pulse can edit or remove this page at any time.

Questions about The Pulse

How much does The Pulse charge for a podcast sponsorship?

Based on an estimated 8,000 to 30,000 downloads per episode, a host-read mid-roll is estimated at $140 to $750 per episode. Final pricing depends on the show's current rate card and the placement requested.

What is The Pulse about?

The Pulse is a weekly health and science podcast from WHYY. Each episode explores medical research, healthcare and scientific discoveries through reported narrative stories, typically about 50 minutes long.

How do I contact The Pulse about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked.

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