Starbooked

The Ringer NFL Show

Podcast · www.theringer.com · US · EN
Hosted by Tom Pelissero, Sheil Kapadia, Billy Gil

The Ringer NFL Show is a Ringer sports podcast where Tom Pelissero, Sheil Kapadia and Billy Gil analyze the NFL's biggest stories three times a week. The feed lists 1,000 episodes of about 75 minutes. Estimated downloads are 40,000 to 100,000 per episode, implying $720 to $2,500 per mid-roll ad. Apple Podcasts shows 4,453 ratings.

Why brands sponsor The Ringer NFL Show

Three NFL episodes a week from a major sports network, with a large rated audience.

  • Three episodes a week during the season give a sponsor repeated placements around every game week.
  • Apple Podcasts shows 4,453 ratings, and the show runs under The Ringer network on Megaphone.
  • Hosts Tom Pelissero, Sheil Kapadia and Billy Gil are named in the description, so reads can be tied to known voices.
Best forsports apparel and fan merchandiseconsumer apps and streaming servicesfood and beverage brands
Watch forThe feed is flagged explicit and runs under a network, so sponsor terms and category conflicts may be set by The Ringer.

Brand fit report

Content

Topics, IAB taxonomy
Professional Football85%
Sports News15%
Formats
co-hosted banter, game recap, weekly preview
Tone
conversational, energetic
Language
English
Production
Studio production
Typical length
60 to 90 minutes

Audience

Commercial intent60/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Est. downloads per episode40k–100k
Estimated, confidence 45%: Based on 4,453 Apple ratings, Megaphone hosting under The Ringer network, 1,000 episodes and a release every two days in season.
Audience asks abouthow teams performed in the latest NFL weekwhich players are the main characters of the weekwhat the next week's games mean
Age
16%18-24
38%25-34
28%35-44
18%45+
Gender
18%women
82%men
Countries
🇺🇸 United States90%
🇨🇦 Canada5%
🇬🇧 United Kingdom2%
LanguagesEnglish 98%Other 2%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
The Ringer
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description promotes the show's own social accounts on Instagram, TikTok, X and YouTube.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

The feed carries the explicit flag, and titles such as Bo Nix Is Cooked and Other Week 6 Main Characters show a casual sports-talk style.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 75 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence25 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 2 days.

Tom Pelissero, Sheil Kapadia, and Billy Gil get together three times a week to analyze and unpack the NFL's biggest stories. Make sure you follow @RingerNFLShow on Instagram, TikTok, X and @RingerNFL on YouTube.
The Ringer NFL Show's own show description from the podcast feed

Do you make The Ringer NFL Show? Claim or remove this page.

About The Ringer NFL Show

The Ringer NFL Show is a sports podcast from The Ringer in which Tom Pelissero, Sheil Kapadia and Billy Gil analyze the NFL's biggest stories three times a week, according to the feed description. Recent titles cover weekly main characters, game takeaways, injuries and season previews. The feed lists 1,000 episodes of 60 to 90 minutes, about 77 minutes at the median.

Apple Podcasts shows 4,453 ratings with a 4.0 average. Starbooked estimates 40,000 to 100,000 downloads per episode, based on the ratings, Megaphone hosting and the network behind the show. These are estimates, not published figures. The feed names no outside sponsors. At $18 to $25 per 1,000 downloads, a mid-roll ad is estimated at $720 to $2,500 per episode.

The show suits brands that want football fans in season, including apparel, apps, streaming and food and drink, and that are comfortable with an explicit-flagged feed.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Ringer NFL Show can edit or remove this page at any time.

Questions about The Ringer NFL Show

How much does The Ringer NFL Show charge for a podcast sponsorship?

Starbooked estimates $720 to $2,500 per mid-roll ad, based on an estimated 40,000 to 100,000 downloads per episode at $18 to $25 per 1,000. Actual network rates may differ and are not published.

What is The Ringer NFL Show about?

Tom Pelissero, Sheil Kapadia and Billy Gil analyze the NFL's biggest stories three times a week. Episodes cover game recaps, weekly main characters, injuries, trades and predictions during the season.

How do I contact The Ringer NFL Show about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked. As a Ringer network show, sponsorship may go through the network's sales team.

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