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The Sam Sanders Show

Podcast · www.kcrw.com · EN
Hosted by Sam Sanders

The Sam Sanders Show, produced by KCRW, is hosted by Sam Sanders and covers entertainment and pop culture, from artist profiles to trends and memes. It has 164 episodes released roughly every three days, with a median length of about 39 minutes. Estimated downloads are 5,000 to 25,000 per episode, implying a rate of $90 to $625 per episode for a host-read mid-roll ad.

Why brands sponsor The Sam Sanders Show

Culture-literate listeners hear a KCRW host discuss the entertainment moments they follow

  • Weekly-to-triweekly cadence across 164 episodes gives sustained reach
  • Interviews with actors, musicians and writers create natural host-read placements
  • KCRW publisher and Apple rating of 4.8 from 756 ratings signal a trusted listener base
Best forentertainment and streaming brand awarenessbook, music and film releases
Watch forAudience and download figures are estimates from rating counts, not published numbers.

Brand fit report

Content

Topics, IAB taxonomy
Movies30%
Music20%
Television20%
Books and Literature10%
Celebrities20%
Formats
interview, co-hosted banter, commentary
Tone
conversational, analytical
Language
English
Production
Studio production
Typical length
28 to 45 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 756 Apple ratings fall in the 200 to 1,000 band (5,000 to 25,000 per episode), supported by a KCRW publisher, a weekly-to-triweekly cadence and a Podcast Index popularity of 9.
Audience asks aboutWhy are current Hollywood trends happeningWhat is behind a celebrity's career moveHow do pop culture moments shape the wider culture
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
55%women
45%men
Countries
🇺🇸 United States85%
🇨🇦 Canada5%
🇬🇧 United Kingdom5%
Other5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
KCRW
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description links only to the show's newsletter sign-up on the KCRW website.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Explicit flag is 0 and episode titles cover celebrity and culture topics; the feed does not flag adult content, though guests discuss personal histories such as sexuality and religious upbringing.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 95 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 3 days.

The Sam Sanders Show from KCRW is your guide to entertainment. Find out what makes your favorite artists tick, dissect the trends that shape our culture, or just make sense of that random meme you can’t stop thinking about. Join us every week to unpack the pop culture we love. Sign up for Sam’s Newsletter to get behind the scenes stuff from every interview each week. Sam Sanders is an…
The Sam Sanders Show's own show description from the podcast feed

Do you make The Sam Sanders Show? Claim or remove this page.

About The Sam Sanders Show

The Sam Sanders Show is an entertainment podcast from KCRW, hosted by Sam Sanders, an award-winning podcast and radio host named best podcast host by The Ambies and the iHeart Podcast Awards according to the show's website description. The show unpacks film, music, television and internet culture through interviews and commentary, with episodes running a median of about 39 minutes.

The feed lists 164 episodes released roughly every three days since September 2024, and the show holds a 4.8 average rating from 756 Apple Podcasts ratings. Listeners are likely adults interested in pop culture; these audience figures are estimates based on rating counts rather than published download data.

No sponsors were found in the feed. Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll would cost roughly $90 to $625 per episode, suiting entertainment, streaming and publishing brands seeking culture-focused placements. Sources: the show's RSS feed, the Podcast Index and Apple Podcasts.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Sam Sanders Show can edit or remove this page at any time.

Questions about The Sam Sanders Show

How much does The Sam Sanders Show charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll ad is estimated at roughly $90 to $625 per episode. Final pricing depends on the sponsorship terms agreed with the show.

What is The Sam Sanders Show about?

The Sam Sanders Show from KCRW covers entertainment and pop culture, including artist interviews, Hollywood trends, books, music and internet culture. Episodes arrive about every three days and typically run around 39 minutes.

How do I contact The Sam Sanders Show about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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