Starbooked

The StoryBrand Podcast, hosted by Donald Miller, covers marketing messaging, sales copy and business growth strategy for small businesses. The show has 577 episodes released weekly, typically 15 to 35 minutes long. Estimated downloads per episode are 5,000 to 25,000 (estimated), with host-read ad rates of roughly $90 to $620 per episode.

Why brands sponsor The StoryBrand Podcast

Weekly marketing messaging show reaching small business owners with a long back catalog

  • 577 episodes released weekly since 2016 build a deep, searchable archive
  • Apple Podcasts rating of 4.7 from 1,930 ratings signals a loyal listener base
  • Business and marketing listeners are in a buying frame of mind for tools and services
Best forSaaS and business softwaremarketing tools and servicesprofessional education and courses
Watch forThe show promotes the host's own StoryBrand products, so competing offers may be crowded out.

Brand fit report

Content

Topics, IAB taxonomy
Business60%
Marketing40%
Formats
solo monologue, interview, co-hosted banter
Tone
instructive, practical
Language
English
Production
Clean, edited audio
Typical length
15 to 35 minutes

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 70%: Apple Podcasts shows 1,930 ratings (1,000 to 5,000 band, 20,000 to 80,000 downloads, adjusted down for the niche and show age) with 577 episodes, weekly cadence, and Libsyn hosting.
Audience asks abouthow to write a clearer taglinehow to explain a product's valuehow to write sales copy that converts
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
45%women
55%men
Countries
🇺🇸 United States75%
🇨🇦 Canada6%
🇬🇧 United Kingdom5%
🇦🇺 Australia4%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
StoryBrand
Categories promoted
marketing consulting, marketing courses, business coaching
Affiliate links
No

No sponsor mentions found in the feed; episodes promote the publisher's own StoryBrand workshops and coaching, and the website lists the StoryBrand Coach Builder and certification offers.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Business and marketing episodes with no explicit flags; the feed is not marked explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 98 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 7 days.

Each week on the StoryBrand Podcast host Donald Miller, bestselling author of the book "Building A StoryBrand", shares strategies for creating marketing and messaging that make you stand out, connect with customers, and actually grow your business. Get the tools you need to create clear and effective messaging that grows your business at StoryBrand.com.
The StoryBrand Podcast's own show description from the podcast feed

Do you make The StoryBrand Podcast? Claim or remove this page.

About The StoryBrand Podcast

The StoryBrand Podcast is a weekly marketing and business show hosted by Donald Miller, author of Building A StoryBrand, according to the show feed and the StoryBrand website. Episodes cover messaging, taglines, sales copy and customer engagement, and usually run 15 to 35 minutes. The show has published 577 episodes since March 2016 on Libsyn.

The Apple Podcasts listing shows 1,930 ratings with an average of 4.7 out of 5. Listeners are most likely small business owners and marketers, though this is an estimate and not published data. The estimated audience is 5,000 to 25,000 downloads per episode (estimated), based on rating volume and show age.

No third-party sponsors were seen in the recent feed; the show promotes StoryBrand's own workshops and coaching. Indicative host-read rates are roughly $90 to $620 per episode, which suits marketing tools and business services seeking an audience of small business builders.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The StoryBrand Podcast can edit or remove this page at any time.

Questions about The StoryBrand Podcast

How much does The StoryBrand Podcast charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll is indicatively priced at about $90 to $620 per episode. Final pricing depends on the show's rate card and the agreed placement.

What is The StoryBrand Podcast about?

The StoryBrand Podcast, hosted by Donald Miller, covers marketing messaging, taglines, sales copy and business growth for small businesses. New episodes release weekly, usually running 15 to 35 minutes.

How do I contact The StoryBrand Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked directly, so you can reach the team without searching for a separate address.

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