The Tao of Self-Confidence is hosted by Sheena Yap Chan, a Wall Street Journal bestselling author, and features women sharing their journeys toward self-confidence, from before their turning point through the advice they offer listeners. The show has 928 episodes published roughly every two weeks, with a median length of about 16 minutes. Estimated downloads are 2,000 to 8,000 per episode, with a rate of $40 to $200 per host-read mid-roll.
A long-running confidence show for women building careers and leadership presence
- 928 episodes on a steady biweekly schedule, showing a consistent back catalogue for ad placement.
- Each episode features a guest sharing a personal turning point, which suits brands in career, learning and wellness.
- Apple Podcasts shows 406 ratings averaging 5.0, a strong signal of listener loyalty for a small show.
Brand fit report
Content
- Formats
- interview, guest story, solo intro
- Tone
- inspirational, conversational
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 15 to 25 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed; the site lists a shop and a directory, but no funding links appear in the feed.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Episode titles and description cover career, leadership and personal growth with no flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | thetaoofselfconfidence.com |
| Apple Podcasts | podcasts.apple.com/podcast/id1035011998 |
| RSS feed | feeds.simplecast.com/bhwNv2ez |
Benchmark score: 63 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| 942: Our Stories Deserve to Be Seen With Sheena Yap Chan | 2026-10-06 | 10 min |
| 941: The Tao of Self-Confidence 2.0 with Sheena Yap Chan | 2026-09-01 | 11 min |
| 940: Your Perspective Matters With Cheryl Lee | 2026-05-26 | 17 min |
| 939: Be Okay to Set Boundaries With Bina Bendale | 2026-05-12 | 15 min |
| 938: Success Begets Success With Ginny Gong | 2026-04-28 | 24 min |
| 937: Asian Women Are Strong With Zeien Cheung | 2026-04-14 | 16 min |
Last six episodes from the show's feed, latest 13 days ago, a new one about every 14 days.
The Tao of Self-Confidence is a podcast created for you, the woman embarking on her inner journey toward self-confidence, no matter what stage you're at. Whether you're seeking inspirational stories and advice during your daily commute, workout, or "me" time, Wall Street Journal bestselling author Sheena Yap Chan delivers the goods. Each episode features an amazing woman who shares her journey:…
Do you make The Tao of Self-Confidence? Claim or remove this page.
About The Tao of Self-Confidence
The Tao of Self-Confidence is a podcast hosted by Sheena Yap Chan, a Wall Street Journal bestselling author, according to the show's website. Each episode features a woman sharing her path to self-confidence, covering her life before a turning point, the moment of change, and the advice she offers listeners. Episodes run a median of about 16 minutes and appear roughly every two weeks across 928 episodes, per the RSS feed.
Apple Podcasts lists 406 ratings with an average of 5.0. Audience figures are estimates, not published numbers: the show is likely reaching a few thousand listeners per episode, with an audience that skews toward women in their twenties to forties who work in professional settings. No sponsors appear in the feed or the website.
A host-read mid-roll is estimated at $40 to $200 per episode, a range built on estimated downloads at $18 to $25 per thousand. This suits career coaches, leadership programmes and wellness brands seeking a focused audience of women building their professional presence.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Tao of Self-Confidence can edit or remove this page at any time.
Questions about The Tao of Self-Confidence
How much does The Tao of Self-Confidence charge for a podcast sponsorship?
Estimated host-read mid-roll rates are $40 to $200 per episode, based on an estimated 2,000 to 8,000 downloads per episode at $18 to $25 per thousand. Actual pricing depends on the sponsor and placement.
What is The Tao of Self-Confidence about?
The show features women sharing personal journeys toward self-confidence, including their turning points and practical advice. Episodes are interviews published about every two weeks, with a typical length of around 16 minutes.
How do I contact The Tao of Self-Confidence about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked directly through Starbooked.
Similar creators
Podcast and other creators in self-confidence, ranked by score.
| Creator | Niches | Est. downloads | Median views | Rate | Score |
|---|---|---|---|---|---|
UnderTwentyU20@undertwenty · PL | teen skincareacne care | 7.7k | 32k | $640–1120 | 52 |
MidLife Rises@midliferises · US | midlife womenboundary setting | 4k | 57 | $150–250 | 11 |
Excelerateur@coachingseries · CH | personal developmentenneagram | 1.8k | 4 | $150–250 | 10 |