The Tech (@the_tech_media), a Russian-language IT and startup news channel covering Central Asia and the Caucasus, publishes roughly 50 videos a year with about 600 median views and a 40,700-subscriber base. Rates run $150 to $250 per Shorts integration. Website pages say the channel belongs to WE media, an advertising agency, and that it runs native content and interviews.
Reach Central Asian IT decision-makers in Russian with fast, low-cost news integrations
- Median view count is about 594, so integrations are priced against a small but dedicated base
- About 70% of the last 30 uploads are Shorts, averaging 33 seconds in length
- Audience skews toward kazakhstan, uzbekistan and azerbaijan, with 65% men by estimate
Brand fit report
Content
- Formats
- short news explainer, founder interview, event recap
- Tone
- informative, brisk
- Language
- Russian
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel description lists a sales contact for advertising inquiries.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent coverage of government agreements and US and Azerbaijan state-level technology deals (e.g. 'США выделяют $5 млн на кибербезопасность') is political in nature but not sensitive.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 41k | 594 | 50 |
Benchmark score: 40 / 100
Public rule, same for everyone. How it works.
Recent videos
▶🚀Tesla готовит Roadster, который сможет летать | THE TECH · 3k views
▶Робособака доставит вам заказ до двери 🐕🤖 | THE TECH · 1.2k views
▶Интернет в поезде по QR-коду: как это будет работать в Казах · 1.5k viewsLast three uploads, latest 2 days ago.
The Tech — медиа о стартапах и венчурных инвестициях в Центральной Азии и Закавказье. Здесь вы найдете интервью с основателями стартапов, узнаете последние новости из IT-мира Центральной Азии и Закавказье, истории успеха и провалов IT, а также разборы трендов: финтех, искусственный интеллект, блокчейн, цифровая трансформация. Мы показываем, как создаются стартапы, кто инвестирует в новые проекты и какие технологии формируют будущее региона. 🎯 На нашем канале: — интервью с IT-лидерами и предпринимателями — новости IT-рынка и инноваций — разборы технологий простыми словами — прямые эфиры и дис
About The Tech
The Tech is a Russian-language YouTube channel covering startups, venture investment, AI and fintech across Central Asia and the Caucasus. Its channel operator is WE media, an advertising agency with its own publishing network, according to the agency website. The channel posts about 50 videos a year, mostly short news explainers under a minute, with occasional long-form founder interviews and event recaps.
The audience is estimated, not measured, to be mostly 25 to 34 year old men in Kazakhstan and Uzbekistan who work in technology, finance or startups. Median views sit near 600 per video, and the channel had roughly 40,700 subscribers at the time of analysis.
Sponsorship is priced at $150 to $250 per Shorts integration, which works out to a CPM of $4 to $8 per 1,000 views. That is below typical paid-ad CPMs of $10 to $30, so brands targeting the regional IT market can test native placements at low cost.
Written from The Tech's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. The Tech can edit or remove this page at any time.
Questions about The
How much does The Tech charge for a sponsored video?
Based on the channel's median views and its mostly short-form format, a sponsored integration is estimated at $150 to $250 per video. Final pricing depends on the format and the length of the integration.
What does The Tech post about on YouTube?
The Tech posts short Russian-language news explainers about AI, startups, fintech and digital government in Central Asia and the Caucasus. It also publishes founder interviews and recaps of regional tech events.
How do I contact The Tech for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
Similar creators
YouTube and other creators in startup news, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
Миша Ларченко@larchanka · NL | programming careersai news | 68k | 24k | $470–830 | 87 |
아웃스탠딩TV@outstandcrew · KR | startup newskorean business news | 22k | 12k | $240–430 | 81 |
大鱼聊电动@dayuliaodiandong | tesla newselectric vehicles | 86k | 15k | $150–250 | 69 |
Lemon@lemonlat · AR | fintechcrypto | 36k | 180k | $720–1440 | 66 |
AntonyCatcher про ИТ@antonycatcher | it careersai news | 2.2k | 1.5k | $150–250 | 54 |
Dagcoin Official@dagcoinofficialchannel | cryptocurrencydigital payments | 7.6k | 10k | $210–360 | 52 |