Starbooked

The Watercooler

Hosted by Chris Laxamana, Gary Smith, Matt Fondiler, Mike Dawson

The Watercooler is a comedy podcast hosted by Chris Laxamana, Gary Smith, Matt Fondiler, Mike Dawson and Caelan Biehn, members of the Carolla Digital staff. The weekly show covers food, movies, tech, booze and office life. It has 607 episodes, with typical episodes running about 54 minutes. Estimated downloads are 2,000 to 8,000 per episode (estimated), with a suggested sponsorship rate of $40 to $200 per episode. One distinctive detail is its long-running staff-hangout format.

Why brands sponsor The Watercooler

Weekly comedy hangout with 600-plus episodes and a 4.8 Apple rating

  • Apple Podcasts shows 861 ratings averaging 4.8 stars, a strong signal of engaged listeners
  • Weekly cadence and 607 episodes give a long, consistent back catalog
  • Casual staff conversation about food, movies and tech suits lifestyle and consumer brands
Best forfood and beverage brandsentertainment and streaming promotionsawareness campaigns
Watch forThe show is explicit and frequently discusses booze, so brands need a suitability check.

Brand fit report

Content

Topics, IAB taxonomy
Comedy60%
Food & Drink15%
Movies10%
Technology & Computing5%
Business & Finance10%
Formats
co-hosted banter, roundtable discussion
Tone
irreverent, casual
Language
English
Production
Clean, edited audio
Typical length
45 to 60 minutes

Audience

Commercial intent20/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 50%: 861 Apple ratings suggest 2,000 to 8,000 downloads per episode, supported by 607 episodes, a weekly cadence, a Spreaker host and a Podcast Index popularity of 9.
Audience asks aboutWhat is it like working on The Adam Carolla ShowWhat the staff thinks about food and moviesWhat the recurring running jokes and episode themes mean
Age
25%18-24
40%25-34
25%35-44
10%45+
Gender
35%women
65%men
Countries
🇺🇸 United States70%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed. The feed contains no funding links and the description names no sponsors.

Suitability GARM Brand Safety Floor + Suitability

Profanityhigh
Adultmedium
Drugsmedium
Violencelow
Politicslow

The feed carries the explicit flag (explicit=1), and the description references booze, which places it outside family-friendly content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 97 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

EpisodeDateLength
Can I Eat Your Cake? (#555)2026-10-1553 min
You Know, I Do Have a Gift Card (#554)2026-10-0943 min
Growth Screening (#553)2026-09-291 h 0 min
-16 (#552)2026-09-2555 min
Pondcast (#551)2026-09-1754 min
Money Grab (#550)2026-09-1058 min

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

The Carolla Digital staff gets together every week to hang out and talk about anything. Find out what it's like to work on The Adam Carolla Show and hear the latest in food, movies, tech, booze, and more. BoBo Boys unite! WOOF WOOF! (Water Cooler implied, not included) Hosts: Chris Laxamana, Gary Smith, Matt Fondiler, Mike Dawson and Caelan Biehn
The Watercooler's own show description from the podcast feed

Do you make The Watercooler? Claim or remove this page.

About The Watercooler

The Watercooler is a comedy podcast in which the Carolla Digital staff talk about food, movies, tech, booze and office life. Hosts Chris Laxamana, Gary Smith, Matt Fondiler, Mike Dawson and Caelan Biehn are listed in the feed, which describes the show as a weekly hangout that also explains what it is like to work on The Adam Carolla Show.

The show has published 607 episodes since March 2015, with a weekly release cadence and typical episodes of about 54 minutes. Apple Podcasts lists 861 ratings averaging 4.8 stars. Listeners are estimated, not measured, at 2,000 to 8,000 per episode, and the audience is likely comedy-leaning and mostly American, based on the feed.

No sponsors appear in the feed, and the show carries an explicit flag. Brands seeking casual, irreverent placement in food, entertainment or consumer categories should consider it. Estimated rate is about $40 to $200 per episode, which buys a host-read mid-roll ad. Source: RSS feed, Spreaker profile, Apple Podcasts.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Watercooler can edit or remove this page at any time.

Questions about The Watercooler

How much does The Watercooler charge for a podcast sponsorship?

The estimated rate is about $40 to $200 per episode for a host-read mid-roll ad, based on an estimated 2,000 to 8,000 downloads per episode. Final pricing depends on the show's current terms.

What is The Watercooler about?

The Watercooler is a weekly comedy podcast in which the Carolla Digital staff talk about food, movies, tech, booze and office life. It has run since 2015.

How do I contact The Watercooler about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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