Starbooked

The World in Time / Lapham’s Quarterly

Hosted by Donovan Hohn

The World in Time, published by Lapham's Quarterly and hosted by Donovan Hohn, interviews historians, writers and journalists about books that bring past voices into the present. The show has 147 episodes released biweekly since 2017, with a median length of about 69 minutes. Estimated downloads are 2,000 to 8,000 per episode, with an estimated rate of $40 to $200 per host-read mid-roll.

Why brands sponsor The World in Time / Lapham’s Quarterly

Long-form literary history audience with a rare, engaged, high-rated listenership

  • 281 Apple Podcasts ratings with a 4.9 average, unusually strong for a niche history show.
  • Biweekly episodes of about 69 minutes give sponsors room for a full host-read mid-roll.
  • Guests include Jill Lepore, Mary Beard and Michael Pollan, which signals a well-read listenership.
Best forbook publishersuniversity presses and cultural institutionspremium reading and education products
Watch forEstimated audience is modest and skews older, so it suits targeted rather than mass campaigns.

Brand fit report

Content

Topics, IAB taxonomy
Books and Literature55%
History40%
Society5%
Formats
interview, panel discussion, bonus teaser
Tone
scholarly, conversational
Language
English
Production
Clean, edited audio
Typical length
50 to 75 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 50%: 281 Apple ratings across a show older than five years (band 2,000 to 8,000), adjusted for a biweekly cadence, long episodes, no network and no sponsors seen.
Audience asks aboutWhat does a particular historical book reveal about the present?Who are the writers and historians behind these books?How does the American Revolution or early American history connect to today?
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
50%women
50%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada5%
Other25%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed. The feed lists no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Titles cover history, empire, revolution and literary criticism, including violent history such as 'America's Violent Birth', with no explicit flag.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 74 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks18 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

Last six episodes from the show's feed, latest 10 days ago, a new one about every 14 days.

Donovan Hohn, the acting editor of Lapham's Quarterly, interviews historians, writers, and journalists about books that bring voices from the past up to the microphone of the present. New episodes are released bi-weekly.
The World in Time / Lapham’s Quarterly's own show description from the podcast feed

Do you make The World in Time / Lapham’s Quarterly? Claim or remove this page.

About The World in Time / Lapham’s Quarterly

The World in Time is a history and literature podcast published by Lapham's Quarterly and hosted by Donovan Hohn, acting editor of the magazine, according to the show's RSS feed and Art19 page. Each episode is an interview with a historian, writer or journalist about a book that brings voices from the past into the present. The show has 147 episodes released biweekly since April 2017, with a median episode length of about 69 minutes.

Apple Podcasts lists 281 ratings with an average of 4.9 stars, a strong signal of an engaged niche audience. Listeners are estimated to be mostly American and older, with an estimated 2,000 to 8,000 downloads per episode. These figures are estimates, not published numbers. No sponsors appear in the feed or the Art19 listing.

A host-read mid-roll is estimated at roughly $40 to $200 per episode. That range suits publishers, universities and cultural institutions that want to reach readers of serious nonfiction.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The World in Time / Lapham’s Quarterly can edit or remove this page at any time.

Questions about The World in Time / Lapham’s Quarterly

How much does The World in Time charge for a podcast sponsorship?

The estimated rate is about $40 to $200 per host-read mid-roll, based on an estimated 2,000 to 8,000 downloads per episode at $18 to $25 per 1,000. Final pricing depends on the agreed terms with the show.

What is The World in Time about?

The World in Time is a podcast hosted by Donovan Hohn of Lapham's Quarterly. It interviews historians, writers and journalists about books that bring the past into the present, with episodes released biweekly.

How do I contact The World in Time about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

Similar creators

Podcast and other creators in history, ranked by score.