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The Worst Idea Of All Time

Hosted by Guy Montgomery, Tim Batt

The Worst Idea Of All Time is a comedy podcast hosted by Guy Montgomery and Tim Batt, in which the pair review films for comedic effect, including the Grown Ups, Sex and the City and Fast and Furious franchises, plus a softcore adult film series. The show has 881 episodes, updates about every five days, and runs around 32 minutes per episode. Estimated downloads are 20,000 to 60,000 per episode, with a rate of roughly $360 to $1,500 per episode.

Why brands sponsor The Worst Idea Of All Time

Long-running comedy show with 881 episodes and a 4.9 Apple rating

  • Apple Podcasts shows 1,104 ratings with a 4.9 average, 95 percent of them five stars
  • The show has run since 2015 with a steady cadence of about one episode every five days
  • Hosts review mainstream film franchises, giving a clear comedic frame for film-related brands
Best forstreaming servicesfilm and entertainment releasescomedy and snack brands
Watch forExplicit flag and adult film subject matter limit suitability for family-oriented brands.

Brand fit report

Content

Topics, IAB taxonomy
Movies70%
Comedy30%
Formats
co-hosted banter, movie review, segmented game show
Tone
irreverent, playful
Language
English
Production
Clean, edited audio
Typical length
25 to 65 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–60k
Estimated, confidence 50%: Apple ratings_count of 1,104 with an 11-year-old show, Podcast Index popularity 9, daily-updated Apple listing and 881 episodes.
Audience asks aboutWhich films are reviewed next and whenWhether the hosts will cover a specific movieHow the Killionaire game segments work
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
40%women
60%men
Countries
New Zealand30%
🇦🇺 Australia20%
🇺🇸 United States30%
🇬🇧 United Kingdom20%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the feed lists no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanityhigh
Adulthigh
Drugslow
Violencelow
Politicslow

Feed is flagged explicit and the description names the Emmanuelle softcore adult film franchise as a review subject.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 86 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks16 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

EpisodeDateLength
Family Friends 052026-10-1730 min
Family Friends 042026-10-1631 min
Cashin’ a Newacheck: Happy Gilmore 22026-09-221 h 6 min
Diggin Dennis Dugan: Happy Gilmore2026-08-311 h 3 min
Family Friends 032026-08-2526 min
Diggin Dennis Dugan: Problem Child2026-08-0556 min

Last six episodes from the show's feed, latest 2 days ago, a new one about every 5 days.

An award-winning smash hit series hosted by kiwi comedians Guy Montgomery and Tim Batt. The pair have been punishing themselves with movies for your enjoyment since Feb 2014, starting by watching and reviewing Grown Ups 2 once a week, every week, for a full year. They applied the same treatment to Sex and The City 2, Sex and The City, We Are You Friends, the Emmanuelle franchise of softcore adult…
The Worst Idea Of All Time's own show description from the podcast feed

Do you make The Worst Idea Of All Time? Claim or remove this page.

About The Worst Idea Of All Time

The Worst Idea Of All Time is a comedy podcast hosted by Guy Montgomery and Tim Batt, two New Zealand comedians who review films for comedic effect. The feed describes the format as the pair punishing themselves with movies, starting with Grown Ups 2 and continuing through Sex and the City, the Emmanuelle softcore franchise and now The Fast and Furious series in reverse order. The show is hosted on Acast, and recent episodes include a Killionaire game segment and franchise-specific reviews.

The show has 881 episodes and updates about every five days, with a median episode length of roughly 32 minutes. Apple Podcasts lists 1,104 ratings with an average of 4.9 out of 5. Audience estimates are approximate: the show likely reaches 20,000 to 60,000 listeners per episode, and listeners skew toward adults aged 25 to 34. These figures come from Apple Podcasts and the Podcast Index, not from the host.

No sponsors appear in the feed or the Apple listing. Based on estimated downloads, a host-read mid-roll could cost roughly $360 to $1,500 per episode. The show suits entertainment and comedy brands rather than family-oriented products, given its explicit flag.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Worst Idea Of All Time can edit or remove this page at any time.

Questions about The Worst Idea Of All Time

How much does The Worst Idea Of All Time charge for a podcast sponsorship?

Based on estimated downloads of 20,000 to 60,000 per episode, a host-read mid-roll is roughly $360 to $1,500 per episode. Rates are estimates derived from listener estimates, not published pricing.

What is The Worst Idea Of All Time about?

The show is a comedy podcast in which hosts Guy Montgomery and Tim Batt review films, working through franchises such as Grown Ups, Sex and the City and The Fast and Furious, with recurring game segments.

How do I contact The Worst Idea Of All Time about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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