The Wow Factor, hosted by Brad Formsma, a best-selling author and Forbes top-rated leadership speaker, features interviews with business leaders about failures, triumphs and leadership. The show has 325 episodes, releases roughly every 14 days, and typical episodes run about 39 minutes. Estimated downloads are 2,000 to 8,000 per episode, with a host-read rate of about $40 to $200 per episode.
Leadership interviews with business owners and faith-driven founders, highly engaged listeners
- Long-running weekly-to-biweekly show with 325 episodes since December 2019
- Apple Podcasts rating of 4.9 from 172 ratings, with 165 five-star reviews
- Guests include founders, CEOs and authors, suited to business-to-business and professional services
Brand fit report
Content
- Formats
- interview, narrative storytelling
- Tone
- inspirational, conversational
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 30 to 45 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover faith, family, business and public service, including an episode with a state governor; no explicit flags in the feed.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.thewowfactorpodcast.com |
| Apple Podcasts | podcasts.apple.com/podcast/id1492770526 |
| RSS feed | thewowfactor.libsyn.com/rss |
Benchmark score: 70 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Dr. Neil Anderson | Founder of Freedom in Christ Ministries | Faith, S | 2026-10-14 | 1 h 3 min |
| Dan Dolsen | Founder of The Fatherhood Project | Faith, Intentional Fa | 2026-09-30 | 35 min |
| Richard Watts | Founder of Family Business Office | Legacy, Generosity | 2026-09-16 | 50 min |
| Mike Anderson | Co-Founder of Kiierr | Entrepreneurship, Purpose, and | 2026-09-02 | 27 min |
| Scott Wozniak | CEO of Swoz Consulting | Leadership, Legacy, and Build | 2026-08-19 | 48 min |
| Peter Palivos | Attorney, Philanthropist & Veterans Advocate | Honorin | 2026-08-05 | 34 min |
Last six episodes from the show's feed, latest 5 days ago, a new one about every 14 days.
Leading with excellence is not something that happens overnight. Join Brad Formsma, best-selling author and a Forbes top-rated leadership speaker, as he dives in to uncover the extraordinary stories of failures and triumphs of other successful leaders in business and beyond. The Wow Factor strives to empower the journey of business leaders through raw conversations and uncovered stories of…
About The Wow Factor
The Wow Factor is a leadership podcast hosted by Brad Formsma, a best-selling author and Forbes top-rated leadership speaker, according to the show's website. Each episode features a conversation with a business leader about failures, triumphs and the lessons behind their work. The feed lists 325 episodes since December 2019, with a release roughly every two weeks and typical episodes near 39 minutes.
Apple Podcasts shows a 4.9 average rating from 172 ratings, with 165 of them five stars. Listeners are estimated to be business owners and managers, with an estimated 2,000 to 8,000 downloads per episode; these figures are estimates, not published numbers. No sponsors are named in the feed or on the website.
A host-read mid-roll placement is estimated at roughly $40 to $200 per episode. The show suits leadership coaches, business software brands and publishers of professional development content.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Wow Factor can edit or remove this page at any time.
Questions about The Wow Factor
How much does The Wow Factor charge for a podcast sponsorship?
Estimated host-read mid-roll rates are roughly $40 to $200 per episode, based on an estimated audience of 2,000 to 8,000 downloads per episode at $18 to $25 per thousand. Exact pricing depends on the show's current terms and is not published in the feed.
What is The Wow Factor about?
The Wow Factor is a leadership podcast hosted by Brad Formsma, featuring conversations with business leaders about failures, triumphs and the lessons behind their success. Episodes also cover faith, family and purpose.
How do I contact The Wow Factor about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.
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