Matt Griffith - The Americano
Matt Griffith (@theamericano) is a U.S. citizen creator who shares digital nomad life, expat visas, cost of living and second passports from Bogota and Switzerland. His channel has about 40,700 subscribers and 540 videos, with a median of roughly 7,200 views per video. He uploads about 50 videos a quarter. Sponsored integrations are estimated at $150 to $1,100 per video.
Reach expat-minded Americans planning a move abroad with a Colombia-focused audience
- Median of about 7,200 views per video across the last 30 uploads
- Top recent video reached about 89,900 views, showing strong reach on topical explainers
- Uploads about 50 videos per quarter, so sponsor placements can run on a steady schedule
Brand fit report
Content
- Formats
- long-form talking-head explainers, vlog-style city walkthroughs, Shorts with quick tips
- Tone
- informative, candid
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 15 to 25 minutes for long-form, under 90 seconds for Shorts
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- financial services, travel apps
- Affiliate links
- Yes
Recent videos include a TaxDays app link and a Passport community promotion in their descriptions, with no formal disclosure found in the last 50 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content covers taxes, visas and cost of living, with occasional commentary on U.S. institutions such as the IRS and Social Security, which may be read as political.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 41k | 7.2k | 50 |
Benchmark score: 60 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Don't Fly to Colombia for Dental Work Until You Watch This · 1.9k views
▶The Real Cost of Living in Colombia (Not the Myth) · 4.6k views
▶Can You Really Live in Manizales on a Budget? · 5.9k viewsLast three uploads, latest today.
Welcome to The Americano... your go-to channel for digital nomad life, living abroad, retirement overseas, and second passports. I create videos on residency and citizenship, visa options, cost of living in expat hotspots, passive income ideas, and how to live your best life outside the U.S. I'm a U.S. citizen currently splitting my time between Bogotá, Colombia and Switzerland (Zürich & Interlaken). I'm also a pilot, scuba diver, software engineer, real estate broker, business broker, aircraft broker, musician, television producer, author, and more. I’ve built a life of freedom by working
Are you Matt Griffith - The Americano? Claim or remove this profile.
About Matt Griffith - The Americano
Matt Griffith runs The Americano, a YouTube channel for U.S. citizens who want to live abroad. He posts long-form explainers on visas, residency, taxes, cost of living in Colombia and passive income, along with shorter tips for Shorts. He shows a mid-level production style with on-camera commentary and city footage from Bogota and Switzerland. He is also described on his channel as a pilot, software engineer, real estate broker and author.
The audience is mostly English-speaking and appears to skew toward adults in their late twenties through fifties who are weighing a move overseas. These audience details are estimates based on video topics, not platform-reported data. The channel shows comparatively low sponsorship activity, with affiliate links to a tax tracking app and a community platform.
Brands seeking expat-minded buyers in financial services, relocation or travel tools should consider this channel. Estimated sponsored integrations run about $150 to $1,100 per video, which works out to roughly $20 to $35 CPM, compared with $10 to $30 CPM typical for paid ads.
Written from Matt Griffith - The Americano's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Matt Griffith - The Americano can edit or remove this page at any time.
Questions about Matt
How much does Matt Griffith charge for a sponsored video?
Based on his median of about 7,200 views on long-form videos, a sponsored integration is estimated at $150 to $1,100 per video. Actual rates depend on format and deliverables, and are not published on the channel.
What does Matt Griffith post about on YouTube?
He posts about living abroad, particularly in Colombia, including visas, citizenship, U.S. expat taxes, cost of living and passive income. He also publishes short Shorts with quick tips on the same themes.
How do I contact Matt Griffith for a brand deal?
The channel lists a business contact email for partnerships. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked directly through Starbooked.
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