Starbooked

The G-Lab (@theglabyt) is a French gaming peripherals brand channel based in France, posting product showcases for keyboards, mice, headsets and accessories. The channel has about 3.2K subscribers, a median of roughly 1.7K views per video, and uploads about once a month. Sponsored integration rate range: $150 to $250 per video.

Why brands book The

French gaming peripherals channel with product-focused, high-intent viewers

  • Recent launch videos reached up to about 120K views, though the median is near 1.7K.
  • Roughly 30 percent of uploads are Shorts, with typical videos under 90 seconds.
  • Recent uploads are almost entirely the brand's own products, showing an audience already in buying mode.
Best forperipheral product launchesFrench-speaking gaming audience campaigns
Watch forThe channel is the brand's own; a third-party sponsorship may read as self-promotion, and reach is modest.

Brand fit report

Content

Topics, IAB taxonomy
Video Gaming70%
Technology30%
Formats
short product showcase, product launch teaser, software setup tutorial
Tone
promotional, energetic
Language
French
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent80/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.5%
Likes and comments per view on recent videos
Audience asks aboutWhich keyboard or mouse should I buy?How does the switch or sensor perform?Is the software setup straightforward?
Age
35%18-24
40%25-34
15%35-44
10%45+
Gender
15%women
85%men
Countries
🇫🇷 France70%
🇧🇪 Belgium8%
🇨🇭 Switzerland5%
🇨🇦 Canada5%
Other12%
LanguagesFrench 70%English 15%Spanish 15%

Commercial

100%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
The G-Lab
Categories promoted
gaming keyboards, gaming mice, gaming headsets, gaming accessories
Affiliate links
Yes

Recent videos are product showcases for The G-Lab's own range, such as 'The G-Lab - KEYZ ELITE - Nouvelle Ère du Clavier Gamer Haut de Gamme', with Amazon affiliate links in descriptions.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content in the recent video titles or descriptions; all are product presentations.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.2k1.7k1
X–––
Instagram–––

Benchmark score: 52 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 90 days ago.

The G-Lab - ENTER THE GAME 🚀🎮 🇫🇷 1ère marque Française de Périphérique gaming For more info, check out our website : http://the-g-lab.tech • Like us on Facebook: https://www.facebook.com/TheGLabFrance/ • Follow us on Twitter: https://twitter.com/TheGLabFrance • Subscribe on Instragram: https://www.instagram.com/theglab_eu
The G-Lab 's own profile description on YouTube

Are you The G-Lab ? Claim or remove this profile.

About The G-Lab

The G-Lab is a French channel run by the gaming peripherals brand of the same name. It posts short product presentations for keyboards, mice, headsets and accessories, along with occasional software tutorials and multilingual versions of product videos. Most videos run under a minute and are built around a single product launch or feature.

The channel has about 3,170 subscribers and roughly 672K lifetime views. Recent uploads have a median of about 1,700 views, with a few launch videos reaching tens of thousands. Audience estimates suggest a French-speaking gamer base, largely men aged 18 to 34, but this is an estimate and not platform-verified data. Uploads run about once a month.

A sponsored integration is priced at $150 to $250 per video, based on median views. Against a typical paid-ad CPM of $10 to $30, this channel is priced at $20 to $35 per 1,000 median views, so it works best for brands that want a French-speaking gamer audience already close to purchase.

Written from The G-Lab 's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. The G-Lab can edit or remove this page at any time.

Questions about The

How much does The G-Lab charge for a sponsored video?

Based on the channel's median views, a sponsored integration is estimated at $150 to $250 per video. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked directly through Starbooked.

What does The G-Lab post about on YouTube?

The G-Lab posts short product showcases for gaming keyboards, mice, headsets and accessories, mostly in French with translated versions in English, Spanish, German and Italian. Typical videos run under a minute.

How do I contact The G-Lab for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check the channel profile for availability before reaching out.

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